CHANNEL PARTNERSHIPS

How to leverage your Channel Partners? Understanding and Motivating them

October 16, 2022

How to leverage your Channel Partners?

A standard marketing channel is made up of an independent producer, a wholesaler, and a retailer. They may suffer a lower profit as a whole system, but the parts of the marketing channel which are small businesses aim to maximize profits.

The channel may lack cohesion because its members have no significant influence on one another. The company has to coordinate with several channel members

Spotlight

Viola Communications LLC

Viola Communications is a well-established and fast growing UAE based investment group specializing in providing fully-integrated marketing and communications solutions to national and regional firms with our head office in Abu Dhabi and other offices in Dubai and Cairo. As a long standing Abu Dhabi based group and a leader in the marketing communications sector in the region, Viola Communications is committed to being a proud contributor to Abu Dhabi and to the UAE. Viola has significantly contributed to Abu Dhabi’s communications sector and has established itself as a leading 360 degree integrated communications solutions hub in the region. The group is proud to have a portfolio of 6 business units. These operations include Viola Advertising, Viola Public Relations, Viola Planning Consultancy, Viola Outdoor, Viola Events and Viola Production.

OTHER VIDEOS

Channel Ecosystem 6 - Partner Business Planning

video | March 9, 2023

Most Channel Sales professionals are dismissive when we discuss the importance of business planning with their partners. Many people think it's elementary but very few actually conduct their annual and quarterly business planning sessions religiously. Even more concerning to me, as a former Partner Executive, is that very few Channel Sales professionals are able to speak the partners language of Gross Profit (GP) when discussing the business plans with their partners. Connecting your value proposition to your partners GP targets is the key to effective business planning which drives partner mindshare and investment!...

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Why Prisma Cloud for Partners

video | March 9, 2023

As organizations continue their rapid digital transformation and accelerate their journey to the cloud, security is mission critical. There is an enormous opportunity in cloud security for our partners to expand their existing TAM and capture greater customer mindshare and wallet share. Palo Alto Networks seeks to empower our partners to build their cloud security businesses through our award-winning NextWave Partner Program. We are here to help you build your GTM plans, and ultimately help you drive customer opportunities that lead to profitable growth. Watch this video to learn more about how our Cloud-Native Application-Protection Platform, Prisma Cloud, accelerates c...

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An 819% Increase in Leads Earns Winning Google Premier Partner Award Honors

video | March 10, 2023

Dimov Tax and CPA Services (Dimov) has delivered top-notch accounting and tax services to businesses and individuals for over 12 years. Reviews from current clients are glowing, but Dimov Tax wanted to grow their client-base and needed a marketing strategy that went beyond word of mouth. Originally launching with 1/100 of what is the current marketing budget, LP has increased leads by 819%....

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Prelo's Affiliate Partner Program - Earn 30% Lifetime Commission On Prelo

video | January 29, 2023

Prelo's Affiliate Lifetime Deal allows You to earn recurring 30% commission with Prelo. If you have a large network of SMBs, especially digital agencies and consulting teams then Prelo is perfect for your network. Check out https://affiliates.prelo.io and get your company registered. If you're struggling to find new clients to grow your company's revenue, Prelo is a client-discovery tool that makes it easy for growing companies to target clients that have the budget to pay for their services. It uses AI to find the clients and accelerate the creation of personalized sales emails that will get an appointment with the customer....

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Spotlight

Viola Communications LLC

Viola Communications is a well-established and fast growing UAE based investment group specializing in providing fully-integrated marketing and communications solutions to national and regional firms with our head office in Abu Dhabi and other offices in Dubai and Cairo. As a long standing Abu Dhabi based group and a leader in the marketing communications sector in the region, Viola Communications is committed to being a proud contributor to Abu Dhabi and to the UAE. Viola has significantly contributed to Abu Dhabi’s communications sector and has established itself as a leading 360 degree integrated communications solutions hub in the region. The group is proud to have a portfolio of 6 business units. These operations include Viola Advertising, Viola Public Relations, Viola Planning Consultancy, Viola Outdoor, Viola Events and Viola Production.

Events