NORTHERN IRELAND SOCIAL MEDIA & MARKETING SHOW

November 3, 2020 | UK

This is a unique chance to meet, listen to and learn from the brightest minds in business across the province and beyond. Attending the event is completely free of charge so book your ticket today. There are two dedicated seminar areas with free sessions running all day as well as unlimited access to the exhibition and complimentary access to our hosted networking and all-day open networking. There is parking nearby, easy access to public transport as well as a cafe service available all day with some of the best local companies exhibiting at this prestigious event.

Spotlight

New data from 400 eCommerce sites highlights the best techniques to test to optimize a checkout page to increase the email subscriber opt-in rate. This has the dual benefits of increasing sales through cart abandonment rates and customer emails. Sites which positioned the email field in the top 3 fields on the checkout page achieved a 14.6 higher email capture rate, compared to those where the email field was in a less prominent position. Sites that have multiple checkout pages were punished by users for not being as simple as they could be. Email capture rates of sites with a single checkout page were 16.7% higher than the capture rate on sites with multiple checkout pages. It may be worth simplifying the customer journey so you only need the one checkout page.


OTHER PAST CONFERENCES

Social Media Day Denver

October 22, 2021 | USA

Social Media Day is an internationally recognized day to celebrate the ways in which social media has changed our lives for the better. We have put together an amazing lineup of both local & nationally recognized leaders in the social media industry. Social Media Day Denver is a full-day social media conference held on Friday, October 22nd at Metro State University St. Catejan’s Building. This will be the city’s 5th year hosting the event which brings together local and nationally recognized leaders in the social space.

Digital First 2021

October 14, 2021 | Belgium

Digital First explores the very latest technologies, the new wave of technology adoption, the market evolution, new solutions, innovative technology, new opportunities and trends. This unique event helps you to understand how digital changed the way businesses, governments and consumers interact with the physical and the digital world. Renowned and both national and international speakers will be sharing their experience & insights and will discuss all aspects of the digital industry : IoT (Smart Things, Intelligent Things, Intelligent Apps), Artificial Intelligence & Machine learning, Virtual and Augmented Reality, Digital Marketing, Digital Transformation, Ecommerce, Cloud & Security, Data growth and manye more.

Content Marketing World

September 28-October 1, 2021 | USA

Content Marketing World is the event where you can learn and network with the best and the brightest in the content marketing industry. You will leave with all the materials you need to take a content marketing strategy back to your team and to implement a content marketing plan that will grow your business and inspire your audience.

Traffic and Conversion Summit

September 13-15, 2021 | USA

Media 7 members have been offered FREE networking passes to Traffic & Conversion Summit (happening on September, 13-15, 2021 at the San Diego Convention Center). T&C is the biggest digital marketing event in North America with thousands of marketing professionals, agencies, entrepreneurs, consultants and suppliers from every industry, vertical, and corner of the globe. This year's speakers include… Martha Stewart and Snoop Dogg! As a partner of T&C we have been offered 100 free networking tickets (worth $195 each!) for our members. Your networking ticket will give you access to: Keynote sessions from Snoop Dogg, Martha Stewart, Chip Wilson, Marie Forleo and Ryan Deiss! Networking opportunities that have been specifically designed to help you connect with your fellow marketers, agencies or suppliers from every industry and vertical. These include: guided tours and meet ups The exhibition floor with over 135 exhibitors and sponsors for you to talk to (and do deals with!) and networking features like the bar and games zones Full access to BOTH of the official parties All sessions in the Agency & Ecommerce Masterclasses in the Exhibition The official event app Book now to save your free networking ticket for T&C: https://trafficandconversionsummit.com/register?promo=MEDIA7NETWORKING The FREE code is: MEDIA7NETWORKING Remember this offer is first come first served as only the first 100 people will get a free ticket.

Spotlight

New data from 400 eCommerce sites highlights the best techniques to test to optimize a checkout page to increase the email subscriber opt-in rate. This has the dual benefits of increasing sales through cart abandonment rates and customer emails. Sites which positioned the email field in the top 3 fields on the checkout page achieved a 14.6 higher email capture rate, compared to those where the email field was in a less prominent position. Sites that have multiple checkout pages were punished by users for not being as simple as they could be. Email capture rates of sites with a single checkout page were 16.7% higher than the capture rate on sites with multiple checkout pages. It may be worth simplifying the customer journey so you only need the one checkout page.

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