SimilarWeb
Learn how you, as a marketer, can use SimilarWeb to optimize user acquisition, make better business decisions based on insights, and create an optimal marketing strategy for your organization.
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Unifying the data that resides in your martech stack is a huge challenge – one that costs US brands millions of dollars annually. Nearly half of marketers surveyed say data silos affect their ability to engage, support and meet customer needs; more than half say that marketing initiatives are constantly delayed by slow data integration.
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Your Salesforce CRM was purpose-built to help you track interactions, improve sales processes and otherwise bring sense to the traditional chaos of sales and marketing. Same with Salesforce Communities, which you may use as a makeshift PRM. If you’re like most companies, you couldn’t imagine doing business without it.
Doesn’t it make sense to bring the same level of automation to partner marketing and sales?
Think about it: You need partners to perform at their best, which includes managing effective and compliant marketing campaigns on your behalf. These activities demand world-class Through Channel Marketing Automation (TCMA) from Impartner.
In this on-demand video presentation, Impartner’s Robb Franks, director of sales engineering, walks channel professionals through the foundation of TCMA, its unique capabilities and use cases for companies just like yours.
Among other things, Franks discusses the following:
Ways to extend your marketing content through TCMA
How you can create a dynamic per-partner, co-branded experience for prospects
Ways to curate user experiences for certain solutions or topics
How partners can nurture leads from within your TCMA portal
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Hootsuite
Learn how to optimize your Facebook ad spend with a rerun of our popular webinar series: Build Better Facebook Ads. Each 20-minute webinar will cover a specific use of Facebook ads from increasing brand awareness to driving conversions. All delivered by experts from both Facebook and Hootsuite. You’ll also get the chance to have any and all questions answered by our experts on both days. Just simply sign up, and join in on the conversation.
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