The 2016 Framework for Evaluating Content Marketing Software

It's 2016, and it's clear that content is no longer only in the marketer's domain — it fulfills the entire buyer journey from engagement and lead generation all the way through to sales and customer retention.
As such, the marketing technology landscape has exploded with content marketing software options. While this explosion of solutions is exciting, it can also be confusing and difficult to navigate. Should you seek a platform or point solutions? How do you avoid "software silos"? What kind of software do you actually need to crush your B2B marketing goals?
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OTHER ON-DEMAND WEBINARS

Jump Start Your Social Media Marketing

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Join us as we discuss how you can jump start your social media including: - Picking the right platform - Finding the right content - The Sunderland Group tool that makes it EASY.
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Better Collaboration Between Channel Management and Product Management: Where Magic Happens

Channel management, and product management. Two very separate disciplines. TOO separate, in our opinion. Channel managers toil away, managing distributors, wholesalers, and manufacturers’ reps. They have to try to make the existing products work for all of them. And product managers mostly focus on direct customers.
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5 Predictions of Channel Software –What Should Your ROI Be?

What is the future state of channel software and ROI? Join Daniel Graff-Radford, CEO of Allbound, and Jay McBain, Principal Analyst of Channels, Partnerships, and Ecosystems at Forrester, as they discuss how to progress in the future of channel. In this webinar you’ll learn: What is coming in the future of channel How channel software is evolving What ROI to expect What happens when you’re behind the curve Q+A
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Channel Futures Webinar: VDI Solution for Remote Work

The shift to remote workplaces has created new demands and challenges for partners providing enterprise solutions. Customers are increasingly looking for a simple, validated infrastructure solution that is easy to deploy, manage, and scale while providing secure remote access and virtualized client computing. Parallels® RAS and Scale Computing have partnered to provide a simple, powerful solution to meet remote enablement needs and expand partner revenue streams with a seamless virtual desktop infrastructure (VDI) experience, all while reducing total cost of ownership and improving security.
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