Social Media Marketing 2 0

Social is important today, but will be even more important tomorrow. Is your business actively using social media to increase sales and grow? Have you been able to prove the ROI from social activities?Business 2 Community conducted some surveys and published these results in January 2016:  90% of young adults—ages 18 to 29—use social media. 1/3 of millennials say social media is one of their preferred channels for communicating with businesses. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses.  Only 13% believe they’ve proven the impact quantitatively—though that may be because just 14% tie social media marketing activities to sales levels. This webinar will help you understand how to use social media to support your business and sales growth today and in the future. YOU'LL LEARN ABOUT Basics: What, where and how often to post Strategies: Your branding, your voice and personality Tactics: How to engage and increase followers Social Selling: Increasing sales with your efforts.
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OTHER ON-DEMAND WEBINARS

Email Analytics, Measuring What Matters in a Privacy-Driven World

Whether you’ve been confused about email analytics from the start or are an expert data scientist there’s no denying the rules around consumer data are quickly evolving and we as email marketers must adapt, you'll get plenty from this webinar by Karen Talavera.
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Education as Marketing: Create a demand-driving marketing channel with educational content

Audiences need educational content more than ever. In an effort to stay ahead of trends, learn new skills and identify the solutions they need, professionals have increased their digital content consumption year after year.
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Facebook Video Marketing: How To Increase Your Reach, Results & Revenue

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Mari Smith doesn’t really need any introduction, but we’ll give her one anyways. She’s the queen of Facebook and a top expert in Facebook Marketing around the world. This webinar is a unique opportunity to pick her brain on one of the hottest topics in Facebook Marketing today: Video. Facebook is focusing aggressively on a VIDEO FIRST approach for the platform. This is ultimately due to a competition in the digital streaming television space alongside Netflix, Amazon Prime, Hulu, and YouTube. BUT, most businesses struggle to properly integrate, optimize and monetize VIDEO in their content marketing efforts.
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Everything You Didn’t Know You Could Do With Partner Data

When used the right way, it can be a treasure trove that can help all your teams: Personalize in-app product experiences Create highly targeted segmentation for persona development Automate marketing messaging Develop use-case specific ads Make more informed decisions about future integrations Nurture your leads through the sales funnel But without the proper tools and processes in place to organize and distribute that data, you’re instead looking at a useless silo. In other words, you’ll be feeling more like the kid who gets stuck in the corner of the Bouncy House.
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