Q2 2016 Digital Marketing Report

Since its launch in 2011, the quarterly Merkle Digital Marketing Report has become one of the most highly regarded and frequently cited reports in the digital marketing industry. Providing benchmark data for paid search, SEO, display, social media, and comparison shopping, the Merkle DMR has developed a reputation for its accuracy in conveying the larger trends underlying performance for Google, Facebook, Yahoo, and Bing and for breaking major developments with special in-depth analyses.

In this webinar, the report’s authors, Merkle Senior Director of Research Mark Ballard and Merkle Senior Research Analyst Andy Taylor, join Merkle EVP of Marketing Strategy Ryan Gibson to walk through the highlights of the Q2 2016 report and to answer audience questions about its findings. The Q2 report and webinar features a wealth of familiar benchmark metrics as well as analysis on topics.
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OTHER ON-DEMAND WEBINARS

The Social Media Trends To Watch For in 2019

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The end of the year is almost near, which means it's time to start thinking about how we can push the envelope even further next year with our social media. Panelists will share their predictions of what's to come with social media including how technological advances will affect social media for businesses and how brands can capitalize on the changes.
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Killer Paid Search Tactics That Every Marketer Needs to Know

Paid search is an efficient and cost-effective way to drive more high-intent customers to your business. If you get it right, you can drive high-value inbound calls. And once you get a potential customer to call, they convert at 10x the rate than they do online, so you might be sitting on a gold mine. But driving inbound calls with PPC is a bit different than clicks, and attribution and optimization can be tricky. In this webinar, the paid search geniuses from Media Experts and conversation intelligence pros at Invoca will show you how to implement and execute these killer paid search tactics that will turn more high-intent searchers into inbound calls that accelerate your customer acquisition.
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Creating a Complete Sales Funnel from Facebook Ads

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When implemented well, Facebook Ad campaigns offer one of the greatest returns on investment online. For small or early-stage businesses who don’t yet have the budget or expertise for Google Ads or the time invested for inbound marketing, creating a sales funnel from Facebook Ads is quickly becoming a proven way to increase awareness, generate leads and (ultimately) boost sales.
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Content Marketing Roundtable: What You Need to Know For 2019

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In this webinar, we’ve enlisted la creme de la creme of content marketing experts to help steer us in the right direction for 2019. Together, we’ll break down the current biggest content challenges, key things you need to consider, as well as best practices and tips to hack your 2019 content marketing strategy.
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