How to Use Video Marketing to Drive More Client Value

Thank you for your interest in “The Hottest New Social Media Advertising Trends” webinar.

The voice of your customer is the secret to true demand-gen success. Go beyond simply driving leads and create demand-gen momentum that doesn't quit. Learn how to leverage customer reviews and feedback to gain conversions and create demand-gen fans both internally and externally. You'll learn how to: Drive brand awareness and consideration with peer reviews Use the voice of your customer from peer reviews to improve SEO and conversion rates Integrate downstream intent data to create better marketing campaigns

If this past year has taught us one thing, it’s that we have to position our brands to adapt to change and build a more agile marketing strategy for the year ahead. For instance, in 2021, mobile devices alone will influence more than $1.4 trillion in local sales. With markets diversifying and competition not being limited by physical geography to encroach on your search space, you must build momentum and identify new ways of growing your paid landscape. Quite simply: it’s vital to utilize the power of local search in your 2021 strategy.

Headlines appear on the Web with photos, graphics or other type, but usually they stand alone. That means you’ve only got a few words and a few seconds to tell readers what the story (or blog posting, video or photo gallery) is about. In this course, we’ll focus on considerations unique to the Web. Chief among these, of course, is SEO – a set of technologies and techniques that can bring more eyes to your content and more visitors to your site.