How To Master Google Bidding Strategies

Google Ads bidding strategies can help you make the most out of your campaign but can be complicated to set up correctly.In this webinar with Chiara Iacoponi, Senior Ads Strategist at Google, we will learn how to leverage the power of machine learning with Google Ads smart bidding strategies. During this one hour training, Chiara will share best practices on how to use Google Ads bidding strategies to improve your campaigns results.
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Spotlight

OTHER ON-DEMAND WEBINARS

Content Planning 101: Creating a Social Media Content Calendar

Charity Digital

This practical webinar will provide step-by-step guidance on how you can build your content calendar, keep organised and maintain balance between scheduled and real-time posting.
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The Gartner Top Marketing Predictions for 2022 and Beyond

The world remains torn between a desire for a prior sense of normalcy and a recognition that many of the changes we’ve experienced are permanent. A new equilibrium for marketing remains elusive. Economic and social upheaval continue to reshape the lives of customers and employees, disrupt supply chains and put new demands on businesses and brands and the landscape in which we operate. Join this complimentary webinar as Gartner experts reveal the future of marketing based on a present filled with tension and uncertainty.
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Innovating around the Customer – Building Partner Solutions

Welcome to our second episode of achieving amazing sales results through partner collaboration within an ecosystem. This webinar series will help you to understand why partner to partner (P2P) relationships are important for the success of your business. P2P is becoming more and more important because more companies are adopting the partner ecosystem model. On June 28, hosts Norma Watenpaugh (Phoenix Consulting Group), Gary Lam (Kokua Consulting Group), Dede Haas (DLH Services), and guest Nancy Ridge (Ridge Innovative) discussed how insanely great solutions are the result of innovating around the customer experience for compelling business outcomes. In subsequent webinars, we will drill down on specific topics such as winning the deal.
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Partnership Marketing in an Uncertain Time

Rising digital advertising costs are becoming unsustainable and inflation is also impacting consumers and businesses alike. And if that weren't enough, marketers still have to grapple with the changes around data privacy and the deprecation of the 3rd party cookie. Listen in to the Partnerize webinar: Partnership Marketing in an Uncertain Economy that focuses on how opportunities can present themselves during times of uncertainty inside the world of partnership marketing.
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