How Structured Content Can Increase the ROI of Your Website & Content Marketing

Content that is modular, structured and semantically rich can attain almost magical powers. These powers make your content have more marketing impact--and ultimately can increase your content ROI--no matter whether that content is part of your website, newsletter, blog, or mobile application.
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Spotlight

OTHER ON-DEMAND WEBINARS

How Do You Create and Support a Program to Drive Consumption?

Chanan Greenberg, SVP, Corporate Strategy at Model N joined top industry leaders, TC Doyle, Channel Evangelist from Impartner and Richard Flynn, Co-Founder & CMO from The Spur Group for an interesting and educational panel discussion on creating and supporting a program to drive consumption. This webinar will discuss how to do the following: Measure and understand customer consumption of your technology Build rewards into your partner programs that drive consumption Educate and help partners drive consumption Leverage consumption to drive renewals Track and review the success of your partner program
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Supercharge your target marketing

NGCOA

Take your Facebook ads to the next level. Learn how to market to golfers in your area by dialing-in your marketing efforts and creating Facebook ads that help drive traffic to your business and website. Allison George shares the process she used to increase her green fee sales by $50,000. She walks attendees through developing a yearlong plan, setting a budget, and installing the Facebook Pixel on your website, allowing you to track how well Facebook is working for you.
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The consumer insights you need to improve your marketing strategy

marketingweek

The webinar will also explore ongoing trends and will benchmark global consumer behaviour and sentiment that will help you boost your insight and your brand’s performance.If you are looking to improve your research, deliver more insightful global reports or enhance your marketing and advertising campaigns please register.
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Crawl, Walk, Run to Personalisation Success

In today’s competitive digital landscape, it’s more difficult than ever to stand out from the pack and deliver experiences that differentiate your brand and grow your business. Leveraging the power of personalisation to engage your prospects and customers with highly relevant content is one key way to increase engagement and con
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