How Real-Time Content Marketing Can Supercharge Social Engagement

Sysomos

In this webinar you’ll learn how to build a real-time content marketing engine that will empower your team to create the kind of responsive, high-impact content that consumers love to share. We’ll show you what the tangible benefits of real time marketing can be, and what processes, policies and tools you need to implement to make it work for you.
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Spotlight

Only 23 percent of B2C marketers and 51 percent of B2B marketers say they are successful at tracking the ROI of their content marketing program. What you need is a way to connect “soft” marketing goals to measurable activity so you can justify asking for a bigger content budget. That’s where this eBook comes in.


OTHER ON-DEMAND WEBINARS

Make content marketing simple: Bumper Edition

Axonn Media

Axonn Media presents a host of content marketing experts to help simplify your content marketing in this bumper webinar.
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Fortune 100 Content Marketing Ideas for Any Budget

GE Software

Whether you’re a marketer in a Fortune 100 company or a 100-person company, every piece of content starts with an idea. Big budgets can power high production content factories, but a little creativity can supercharge any campaign. Join Kathryn Kilner of GE Software to get ideas from some of the largest companies in the world that you can adopt with any budget to build awareness and capture leads for your business.
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How to Optimize Your Webinar Strategy to Meet Your Marketing Goals

Uberflip

Many B2B organizations have introduced webinars into their marketing mix. While it's a good idea to optimize your webinar strategy to increase registrants, attendees, interaction, and engagement, are these elements really moving the needle for your business?By understanding how webinars can help your organization solve your biggest marketing challenges, you can start to shift your optimization efforts to achieve better results from your webinar strategy. Join Thue Madsen, Marketing Operations Manager at Kissmetrics, and Hana Abaza, VP of Marketing at Uberflip, for a webinar on how to use webinars to meet your B2B marketing goals.You’ll learn how to. Optimize your webinar strategy to match your TOFU, MOFU, and BOFU goals Leverage A/B testing to improve your webinar strategy Gather the metrics and insights you need to produce better webinars
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The Content Marketing Masterclass: Is your Content Converting?

Constant Content

We’ve all heard of the expression ‘content is king’ and study after study shows the importance copy has in creating awareness, driving conversions and increasing customer retention. Yet, many marketers still struggle to allocate resources internally, or budget effectively to deliver consistent on-brand messaging at the right time and in the right tone. In this webinar, held in partnership with Constant Content, we will examine the importance of great copy, and investigate how marketers are investing in content for 2017.
Watch Now

Spotlight

Only 23 percent of B2C marketers and 51 percent of B2B marketers say they are successful at tracking the ROI of their content marketing program. What you need is a way to connect “soft” marketing goals to measurable activity so you can justify asking for a bigger content budget. That’s where this eBook comes in.

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