ENSURE YOUR MARKETING CONTENT STAYS IN COMPLIANCE

MarcomCentral

How can you ensure that your marketing materials are in regulatory and legal compliance? Modern Woodmen, a financial services organization, struggled with this same issue. Learn what tool and strategies they implemented to ensure that their 1600+ financial representatives across 47 states are in compliance.
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Spotlight

Visual marketing has become one of the most important aspects of digital advertising - in the age of autoplay videos, eye-catching infographics and attention-grabbing GIFs, large blocks of text just won't attract your clients' attention the way they might have in times past. For this reason, most companies are now  incorporating more visual elements into their marketing strategies.


OTHER ON-DEMAND WEBINARS

New York Stories: 3 Key Roles for Social Media in Government

HootSuite

In this webinar, guest speaker Masha Gindler, ‎Deputy Director at NYC Mayor's Office of Digital Strategy shares the three key roles social media plays in her city’s digital strategy. These roles—which Gindler argues are applicable to governments of all sizes and levels—are: Social Media as Responsible Communications: As more New Yorkers get their information through social media, the city has to ensure their social media messaging is strong Social Media as Advocacy: Social media allows the city to promote the values of this administration, or of individual offices Social Media as Service Delivery: Social media is evolving as a tool that agencies can use to connect people with services, receive feedback, answer questions, and more.
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How to Master SEO in 2017

PageTraffic

Search Engine Optimization or SEO as it is familiarized as is a crucial aspect that helps determine whether the website / blog content will rank well or not! Both On-Page and Off-Page Optimization are equally essential to learn what all it takes to dominate the Search Engine Result Pages
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E-Commerce for Brands: How to Get Off the Sidelines and Win Online

Even the most sophisticated brands struggle to find the best e-commerce balance for their company — amid considerations like marketplaces, selling direct to consumers, where to buy solutions, retailer compliance and digital marketing.
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Mobile Advertising—Five Things You Need to Know Now

eMarketer

Mobile already accounts for more than half of digital ad spending in the US, and its share is growing. Topics in this webinar include: Why even though overall spending skews toward mobile, most brands don’t think they’re spending half their digital budgets on the channel; What opportunities lie in location-based marketing beyond geofencing; Why marketers need to embrace ad IDs and cut the cookie cord; Which metrics to monitor and get the most out of mobile measurement; Why creative is in crisis on mobile
Watch Now

Spotlight

Visual marketing has become one of the most important aspects of digital advertising - in the age of autoplay videos, eye-catching infographics and attention-grabbing GIFs, large blocks of text just won't attract your clients' attention the way they might have in times past. For this reason, most companies are now  incorporating more visual elements into their marketing strategies.

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