Channext & TIDWIT & Digital Partners Webinar: Break the silos

Marketing is in a state of disruption. New technologies like AI, Chatbots, and NLP allow companies to build new and automated relationships with customers and prospects. Privacy and data legislation is changing how we use social and web assets. New marketing strategies like Hero-Hub-Help, developing and using customer reviews, Influencer marketing, and the new digital content model are changing the ways consumers and business engage.

Google’s increased tendency to ignore your title tag and rewrite titles for the SERP is a major issue that SEOs are facing. With decreased CTR at play, we’re here to keep you up-to-date on what’s happening, where it’s happening, and why it’s happening.Regain control over your SERP titles with Cindy Krum, Founder of Mobile Moxie and Mordy Oberstein, Head of Communications at Semrush

In social media, your success depends on engagement and not necessarily the number of mentions. Identifying influencers and brand advocates is a critical part of your engagement strategy, but the best fit for your brand is not always the obvious choice. In the webinar, “Engaging with Social Media Influencers to Tell Your Brands Story”, learn how you can use social media analytics to identify trends and influencers to shape your brand’s engagement strategy for winning campaigns that tell your brand story.

As a digital marketing manager, Jeanne continues to transform Maxim Integrated into a more digitally-tuned, agile company, through data-driven marketing and enterprise-wide education. Managing analytics and SEO since 2013, she leverages both areas to increase customer acquisition and drive customer engagement.As a key leader in Maxim’s web redesign in 2014, she led the efforts to optimize the website experience with SEO in mind. This redesign resulted in an over 30% increase in organic traffic for the company’s top product area. Jeanne also led the company’s Storefront UI redesign, which resulted in 300% revenue growth for its e-commerce channel.