Account-Based Marketing on Auto-Pilot

Let’s be honest, even baking cookies from scratch can be messy. Never mind managing all the moving pieces of launching (or re-launching) a partner program from start to finish.

Business Manager is Facebook’s portal for advertisers, allowing you to quickly manage multiple assets such as business pages, ad accounts, pixels, product catalogs and employees all in one place. It’s a very powerful tool that every advertiser should be using, but the downside is it can be complex to master, which is why we created this Business Manager Mastery live webinar.

Modern omnichannel campaign management requires more time, money, and effort than ever before. Data-based decision-making is the only intelligent way to drive results, and your team needs to be pulling insights from every viable source. In this on-demand webinar, you will gain an in-depth understanding of modern direct mail marketing analytics and testing criteria that will provide you with the knowledge you need to confidently experiment, optimize, and create response-driven omnichannel campaigns.

It’s an age-old argument – can IT solution providers (resellers, systems integrators, consultants) effectively market? Of course they can, or they wouldn’t be in business. But can, or will, they market with or for a vendor? It depends. Watch our CEO and principal, Diane Krakora, host a 45-minute discussion with Linda Hartman, Director of Global Partner Marketing at Liferay. Their discussion leverages data from our recent study on partnering trends including: Why driving demand is more important now than ever Can and/or will solution providers market with a vendor? Evolving MDF Driving digital marketing Designing holistic digital campaigns