It’s time for end of year planning, so we’ve brought together an expert lineup of guest speakers to help you prepare for 2022.
We will learn :
How Internal Planning Promotes Peak Partner Performance
How to Build an International Channel Strategy from Scratch
How to Prepare for the Current Evolution of Channel
The 5 Predictions of Channel Software
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Let’s be honest, even baking cookies from scratch can be messy. Never mind managing all the moving pieces of launching (or re-launching) a partner program from start to finish.
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Channel marketers have a difficult hill to climb, with increasing revenue targets, partner engagement challenges and lack of visibility into opportunity conversion. Partners have limited marketing bandwidth, don’t have the time or resources to learn a new content platform, or create their own marketing programs to execute. Through-channel marketing is the answer and partners have an easy way to supply you with pipeline results and feedback.
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Channel partnerships are a growth opportunity for B2B SaaS companies to build sales and revenue. But building them often comes with a fear of diminishing margins and lowered productivity that can quickly sideline the idea. With the right approach to building channel partnerships, you can accelerate your company’s sales growth exponentially. But how do you get started? In this webinar, industry expert Avanish Sahai shares a decade’s worth of experience (across companies such as HubSpot, Google, Salesforce, and ServiceNow), on how B2B SaaS companies can pursue channel partnerships.
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