[Webinar] Communication Gets Personal: The Next Generation of Mobile Marketing Automation

Kahuna

Increasingly, your customers’ lives are glued to their mobile screens and their decisions are being influenced by what they can or can’t do on their device of choice—in their “mobile moment” of need. Forrester Research defines a mobile moment as a point in time when somebody pulls out a mobile device to get what he or she wants immediately, in context. Kahuna CEO Adam Marchick and Forrester Research Senior Analyst Jennifer Wise will discuss how brands can win those mobile moments during the Sept. 22 webinar, “Communication Gets Personal: The Next Generation of Mobile Marketing Automation” at 10 a.m. PST (1 p.m. EST). The pair will discuss how personalized communication at scale is more important than ever in order to reach people in a mobile world.
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Spotlight

eCommerce offers consumers new ways to interact with traditional retailers, resulting in changed consumer preferences – 63% of customers today would switch brands for a better connected experience, and 75% want personalized offers based on purchase history. Traditional retailers need to consider how to build a new digital retail


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VentureBeat

In a world where the customer is constantly connected to social networks, understanding that space and the tools that help drive support, engagement, leads, demand, brand awareness, and more is imperative. Choosing the right SMM tools and tactics, therefore, is a ‘must do,’ not a ‘nice to have’ or something that can be ignored in favor of other marketing channels. Join us to find out how to leverage social media management tools, and which tools are tailored to your social media needs. Check out VB Insight to access Stewart's Social Media Marketing report, and to access the latest research on Marketing Technology
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Sysomos

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According to Wikipedia, email marketing is a form of direct marketing that uses e-mail to send commercial or fundraising messages to an audience. Or as Entrepreneur.com says: Marketing via e-mail, usually through the use of sales letters or customer newsletters. In this webinar we will discuss the role of email marketing within an Omnichannel strategy.
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Spotlight

eCommerce offers consumers new ways to interact with traditional retailers, resulting in changed consumer preferences – 63% of customers today would switch brands for a better connected experience, and 75% want personalized offers based on purchase history. Traditional retailers need to consider how to build a new digital retail

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