7 Digital Marketing Trends for Small Businesses in Nigeria in 2019

Infographic | November 10, 2021

If 92% of shoppers are influenced by personalized shopping cart recommendations, shouldn’t brands do more personalization, in more places, more often? It’s easier said than done — requiring a deep commitment to improve data accuracy and quality. It also requires brands to unify disparate customer data, make it readily accessible across the organization, and close gaps that obstruct cross-channel insights. But it's worth the effort. Taking control of your customer data has huge advantages. Download this infographic to learn why brands are doubling down on improvements to customer data and insights – and where the biggest hurdles lie on the road to better command of the customer experience.

Infographic | January 7, 2022

Conversational marketing makes robust connections with customers through dialogue, such as live chat, voice assistants, chatbots, etc.

Infographic | October 14, 2021

When the pandemic hit and live events had to end organisations needed to rethink their marketing mix and move to a digital space. Most importantly your audience's content consumption and research habits changed becoming more self sufficient and digitally driven.

Infographic | December 15, 2019

According to Statista, by 2021, over 320 billion emails will be sent daily, while the average person already receives around 121 emails per day. With so many emails being shared, it's becoming increasingly difficult to get your messages to stand out - which means its more important than ever to ensure that you're ticking all the right boxes, and maximizing your opportunities to get your email messages seen.

Infographic | November 29, 2021

While content will always be king in marketing, especially in digital channels, many GTM teams still underestimate the volumes necessary and underinvest in truly differentiating quality. If your organization isn’t very focused on creating content going forward, you’re going to lose ground. In this infographic, we’ll look at what great content is, the organizational obstacles that get in the way of creating it and how teams can overcome such challenges to restart these critical engines.

Infographic | March 30, 2021

Guide to Facebook Content Marketing Be Effective Post at least 5 times per week max 3 lines of text at optimal hours For a Campaign. choose a day to repost every week Mondays gain 60% More Likes, Comments & a 18-24 demographic is highest from 9-10pm to stay in the mind of fans Shares Be Specific & Relevant Be Seasonable Know your Audience Be Relevant & Timely Give insider info to Write about current Link fans to articles that their community make fans feel in the know. events & holidays. will care about. This will show fans you are up-to-date.