MARTECH

ZINFI Named ‘Leader’ in Spring G2 Grid Reports

ZINFI | March 29, 2022

ZINFI
ZINFI Technologies, Inc. announced that it was recognized as a ‘Leader’ in G2’s Spring 2022 G2 Grid Report for Partner Management after it spent multiple consecutive quarters in the leaders’ quadrant. It was also named a ‘Leader’ in the Spring 2022 G2 Grid Report for Through Channel Marketing Software.

ZINFI leads the creation of the Unified Channel Management (UCM) solutions. It is a leader in through-channel marketing automation and partner relationship management (PRM). It holds the top Satisfaction Score and Usability Score for all market segments in G2’s real-time rankings for the partner management and through-channel marketing software categories.

According to G2’s definition, a partner management software - “offers portals to communicate and exchange information and content between the company and its partners," while through-channel marketing software "provides tools to help brands and channel partners automate the marketing process, such as creating campaigns or marketing content."

"We are thrilled to learn that, once again, the people who use our products every day have given us excellent ratings and validated our status as market leaders—and in two separate categories,"  "Our vision for Unified Channel Management has always focused on the integration of product modules and on software that makes it easy for organizations to align channel policies, channel programs, channel people, business process automation and channel partners. This approach enables us to offer a truly complete solution to companies of all sizes in a broad range of industries. Our high ranking in both of G2's channel marketing automation categories—partner management software and through-channel marketing software—indicate we are on the right track to meet customer requirements across a comprehensive set of criteria."

Sugata Sanyal, founder & CEO of ZINFI

ZINFI’s scores for its partner management software offerings in the Spring 2022 report are based on 149 verified user reviews, while its through-channel marketing software are based on 105 validated user reviews.

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Is your marketing organization ready to embrace even more change? If you want to compete in today's competitive B2B buying environment, you need to deliver a fundamentally different kind of customer experience at each stage of the buyer's journey. And that takes maturity. To help you get started, here are some actionable insight

Spotlight

Is your marketing organization ready to embrace even more change? If you want to compete in today's competitive B2B buying environment, you need to deliver a fundamentally different kind of customer experience at each stage of the buyer's journey. And that takes maturity. To help you get started, here are some actionable insight

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Tenable Honors Channel Partner Excellence with Global Partner Awards

GlobeNewswire | April 24, 2023

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Seceon Expands Leadership Team with William Toll as VP of Marketing to Serve MSP and MSSP Communities

PR Newswire | May 26, 2023

Seceon, the pioneer of the first cybersecurity platform that augments and automates security operations services for MSPs and MSSPs, with an AI and ML-powered aiSIEM, aiXDR and aiMSSP platform, announced that it hired William Toll, a long-time IT channel industry veteran as VP of Marketing. Toll will lead marketing, product marketing, digital, events, and partner marketing teams to drive recruitment of new partners, and work with existing Seceon's 250+ MSP and MSSP partners to drive their growth beyond 7,000 customers. "We are thrilled to have William join Seceon to help us accelerate the success we are experiencing in the MSP and MSSP communities," said Chandra Pandey, Seceon CEO. "The need for an effective, yet profitable platform to build managed security services is growing quickly and with William's leadership, Seceon will accelerate the growth of our market share around the globe." William has led B2B Marketing, Product Marketing, and Product Management positions in the cybersecurity, managed service provider, and cloud computing industries. Most recently he held Product Marketing leadership positions at Netography, ReversingLabs and Acronis. Under William's leadership, Acronis significantly increased Acronis' number of active MSP partners with a strong partner and community centric strategy. "The opportunity to build and execute global go-to-market, partner recruitment and partner enablement programs for Seceon is very exciting," said William Toll, Seceon VP of Marketing. "Managed services have been a career long focus of mine and connecting Seceon with the MSP and MSSP community with an efficient and effective AI and ML-powered cybersecurity platform to build security services on top of is timely." "Seceon's push to accelerate revenue growth, empower our existing MSP and MSSP partner community, and grow across the globe has led to several key appointments this month including the strategic marketing leader, William Toll, to serve this community," said Lalit Shinde, Seceon CRO. The Seceon teams are speaking and exhibiting at events worldwide. Our latest event was at the IDC South Africa CIO Summit 2023. Lalit Shinde, Seceon CRO spoke and exhibited with our regional partners, learn more in the blog post about the event. To join the Seceon partner program or schedule a demo, please visit www.seceon.com. About Seceon Seceon enables MSPs and MSSPs to reduce cyber threat risks and their security stack complexity while greatly improving their ability to detect and block threats, and breaches at scale. Seceon's Open Threat Management (OTM) platform augments and automates MSP and MSSP security services with our AI and ML-powered aiSIEM, aiXDR and aiMSSP platform. The platform delivers gapless coverage by collecting telemetry from logs, identity management, networks, endpoints, clouds, and applications. It's all enriched and analyzed in real-time by applying threat intelligence, AI and ML models built on behavioral analysis, and correlation engines to create reliable, transparent detections and alerts. Over 250 partners are reselling and/or running high-margin, efficient security services with automated cyber threat remediation and continuous compliance for over 7,000 clients. Learn how to jumpstart your security services, with high-margins, with Seceon's award-winning aiSIEM, aiXDR, aiMSSP solutions. Request a demo today and learn how leading service providers and IT teams are efficiently running their security operations. Visit www.seceon.com to learn more and schedule a demo.

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Judy Buchholz of Pega Named to CRN's 2023 Channel Chiefs List

PR Newswire | May 23, 2023

Pegasystems Inc. (NASDAQ: PEGA), the low-code platform provider empowering the world's leading enterprises to Build for Change®, today announced that CRN®, a brand of The Channel Company, has named Judy Buchholz, senior vice president of global partner ecosystem, Pegasystems, to its 2023 list of Channel Chiefs. In addition, nine Pega professionals have been named in the 2023 CRN Women of the Channel list, recognizing that their vision, expertise, and contributions have a daily impact on the industry. Buchholz took over as senior vice president of the global partner ecosystem late last year, acting as the connective vision for the partner ecosystem across the business. Under Buchholz's leadership, the ecosystem team has focused on bolstering our partners' ability to deliver excellent client outcomes to ensure Pega is positioned for future success. The industry has received this positively, with CRN Magazine naming Pega Partners in its 2023 5-Star Partner Program Guide, a list of the most notable partner programs from leading technology vendors. Earlier this year, CRN Magazine named Buchholz to its 2023 Channel Chiefs list. The annual list recognizes leading IT channel vendor executives who continually demonstrate outstanding leadership, influence, innovation, and growth. In addition, nine other Pega professionals were named in the 2023 Women of the Channel Awards for their strategic vision, thought leadership, and advocacy, impacting growth and innovation in the channel while supporting partners and customers with exceptional leadership. These professionals demonstrate Pega's commitment to developing and advancing its diverse talent into mid, senior, and executive-level positions. They include: Jamie Mendez, vice president, global partner ecosystem transformation and programs Karen Griffith, senior director, partner marketing Kimberly Hawkins, director, global partner management Lena Lisitskaya, senior manager Pega Launchpad GTM execution Lisa Hansoty, senior director, global partner management Megan Jackson, digital partner campaign manager Sarah Huang, director, global partner management Siaron van Wetten, senior director, global partner management Suzanne Clayton, senior director, global partner management Quotes & Commentary "We believe our partner ecosystem is comprised of the best and brightest talent in the market," said Judy Buchholz, senior vice president of the global partner ecosystem, Pega. "Having nine Pega professionals recognized by CRN's Women of the Channel list and the partner program recognized as 5-Star validates our reinvigorated client-first, partner-centric strategy is working. I'm honored to be recognized as a 2023 Channel Chief and credit this achievement to everyone in the Pega community who has contributed to the continued growth of our ecosystem." "We are ecstatic to announce this year's honorees and shine a light on these women for their significant achievements, knowing that what they've accomplished has paved the way for continued success within the IT channel," said Blaine Raddon, CEO of The Channel Company. "The channel is stronger because of them, and we look forward to seeing what they do next." About Pegasystems Pega provides a powerful low-code platform that empowers the world's leading enterprises to Build for Change. Clients use our AI-powered decisioning and workflow automation to solve their most pressing business challenges – from personalizing engagement to automating service to streamlining operations. Since 1983, we've built our scalable and flexible architecture to help enterprises meet today's customer demands while continuously transforming for tomorrow. For more information, please visit www.pega.com.

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