Optko Joins Alida’s Partner Network

Optko | March 01, 2022

Partner Network
On February 28, Alida announced that Optko has joined its Partner Network to deliver exceptional customer experience solution to organizations across Australia. Alida is a leader in Total Experience Management (TXM) while Optko is an innovative business transformation company.

At Optko, we understand that TXM is about every customer and employee contact, be it digital, in print or in person. We understand that the experience journey is about each and every interaction they have with you.”

Graeme Finck, Managing Director of Optko

Optko brings a modern approach to addressing business challenges. It implements best-in-class solutions, gives attentive personal guidance, and sets goal-oriented processes to address customer pain points and establish long-lasting business growth and success. With the help of Alida’s TXM Platform that provides industry-specific insights, Optko plans to deliver CX solutions that meet the clients’ business objectives.

The Alida Partner Network empowers organizations of all sizes by providing software enablement and support to transform customers’ expectations into a reality. Alida is trusted by partners to help them deliver insights and a competitive edge for their clients.

“We are thrilled to welcome Optko to Alida’s Partner Network. Their outstanding customer-centric approach places the objectives and needs of their clients at the forefront of their solutions,” said Steven Medeiros, SVP and General Manager, APAC, Alida. “We look forward to working together to deliver an informed approach to CX that combines market-leading TXM technology with elevated and personalized consultancy.”

“Optko’s and Alida’s shared customer values will be integral to building a strong and lasting partnership that delivers exceptional CX,” said Gary Smith, SVP Channel & Partner Alliances, Alida.


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Your competitors are bidding aggressively on Facebook, Instagram and Twitter ads to acquire high-value customers. If you’re bidding towards cheap installs and email registrations, you may be missing out on a huge opportunity for revenue. In this episode, Erik discusses the importance of lifetime value.

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Pyramid Analytics | September 15, 2022

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