CHANNEL PARTNERSHIPS

Amperity Announces Strategic Collaboration with AWS

Amperity | February 22, 2022

Strategic Collaboration
On February 15, Amperity announced a Strategic Collaboration Agreement with Amazon Web Services, Inc. (AWS). This agreement will help support digital transformations for companies looking to implement first-party data strategies and engage new segments of customers.

As a leading customer data platform, Amperity will be enabled to do more for cloud-based customer-centric tools owing to this collaboration. It will also be able to provide artificial intelligence-based insights, support scaling of Amperity’s AWS practice, and deliver innovative services and products for a unified view of the customer.

"At Brooks Running, truly understanding our runners is at the heart of everything we do," said Melanie Allen, Senior Vice President and Chief Marketing Officer at Brooks Running. "Based on our experience using both AWS and Amperity, this collaboration makes perfect sense as it builds upon each company's core strengths to deliver high-level actionable insights that directly impact how we serve runners with only the best brand experiences."

Our technology partners play a crucial role in enhancing the customer experience across every touchpoint, including marketing, sales, information technology, and data science. It's an honor to enter into a Strategic Collaboration Agreement of this kind with AWS, serving the growing digital customer experience segment. Working together, we will ensure our joint customers have first-class experiences through the innovative services that both AWS and Amperity provide."

Derek Slager, CTO at Amperity

"AWS and Amperity understand that to transform faster, enterprises need a better way to store, access, and leverage customer data," said Ruba Borno, Vice President, Worldwide Channel and Alliances at AWS. "Our line-of-business customers in every industry frequently tell us that they need to leverage their data to be more agile in response to changing consumer behaviors and preferences. This collaboration with Amperity is driving modern data solutions that deliver consumer insights, faster, to our customers." 
Through this collaboration, AWS and Amperity will help customers transform their interactions with end customers by using industry-relevant, cloud-based solutions.

Spotlight

Your first-party data is your most valuable asset. But for many marketers, putting that data to work has been a moonshot. Until now. Learn how our new all-in-one CRM data solution helps you onboard first-party data from anywhere, extend your reach across the open internet, and put optimization on auto-pilot

Spotlight

Your first-party data is your most valuable asset. But for many marketers, putting that data to work has been a moonshot. Until now. Learn how our new all-in-one CRM data solution helps you onboard first-party data from anywhere, extend your reach across the open internet, and put optimization on auto-pilot

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MARKETING STRATEGY

Wealthbox and Sanctuary Wealth Partner to Enhance Advisor Collaboration and Client Management

Wealthbox | January 05, 2023

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CHANNEL PARTNERSHIPS

TBI and Aryaka Networks Form Strategic Channel Partnership

TBI, Aryaka Networks | November 24, 2022

TBI, the nation’s leading technology services distributor, announces the addition of Aryaka Networks, a leader in unified SASE and SD-WAN solutions, to their supplier portfolio. TBI partners can now access Aryaka’s solutions, expanding their portfolio offerings to their customers. “We’re excited to partner with a leading global technology services distributor like TBI to deliver our SD-WAN and SASE solution portfolio through its extensive network of sales partners,” said Aryaka’s Channel Chief and Senior Vice President of Global Channels Craig Patterson. “We’re excited to partner with a leading global technology services distributor like TBI to deliver our SD-WAN and SASE solution portfolio through its extensive network of sales partners,” said Aryaka’s Channel Chief and Senior Vice President of Global Channels Craig Patterson. “TBI is familiar with the ins and outs of Aryaka’s suite of SD-WAN and SASE solutions and can assist our joint customers in technical network environments, giving them an additional layer of resources and support to call upon during our engagement. TBI’s long history of strong partner relationships will enable us to expand our global reach and create new opportunities for their selling partners.” Aryaka’s new managed SD-WAN and unified SASE solutions offer TBI sales partners many advantages, including: Industry’s First Zero Trust WAN Based on Unified SASE Architecture – Aryaka’s Zero Trust WAN includes Secure Web Gateway and firewall-as-a-service. This integration is the first to enable enterprises to easily enforce security policies across offices and remote users with unified control while delivering application performance and stability. Increased Total Addressable Market (TAM) – Aryaka’s all-in-one SD-WAN and SASE services are based on the company’s FlexCore™ technology, which enables partners to deliver services optimized for performance over Layer 2 or cost over Layer 3. This flexibility also expands the total addressable market for Aryaka’s services to include businesses of all sizes – from global enterprises to regional small and medium businesses (SMBs). Simplified Packaging and Pricing – Aryaka’s SmartConnect EZ + SmartConnect Pro and Prime EZ solutions are easy to quote, sell and consume with “T-shirt” sized pricing and standard service tiers, speeding time to revenue for partners. Co-managed Network Option – Aryaka’s AppAssure™ application enables VAR, MSP and white-label partners with the network visibility required to co-manage their clients’ networks, increasing their value and wallet share. “We’re pleased to welcome Aryaka to the TBI provider portfolio,” said TBI’s Senior Vice President of Strategic Partnerships Scott Whalen. “Aryaka is at the forefront of converged networking and security. They offer our selling partners a high-growth solution that will enable them to replace legacy networking technologies with cloud-based services to support globally distributed hybrid work environments.” About Aryaka Aryaka is the leader in fully managed SD-WAN and Unified SASE solutions and the first to deliver a Zero Trust WAN based on a Unified SASE architecture. A Gartner “Voice of the Customer” leader, Aryaka meets customers where they are to help them overcome their network and security challenges with ease and an excellent customer experience. Aryaka’s flexible architecture and all-in-one service are designed to modernize enterprises of any size, enabling them to defy convention and future-proof their businesses. The company’s customer base is comprised of hundreds of global enterprises, including several in the Fortune 100. For more on Aryaka, please visit: https://www.aryaka.com/. About TBI TBI is North America’s largest privately held technology services distributor. Since 1991, TBI has assisted Systems Integrators, VARs, MSPs, IT consultants, developers, software distributors and many entrepreneurs in advising and sourcing the right technology solutions. TBI serves as a partner’s advocate, ensuring the proper provisioning of cloud, internet, data, mobility, voice, and managed services from best-in-class service suppliers to achieve clients’ desired business outcomes. Endorsed by partners as having the best back-office support in the Channel, TBI’s 75+ person team meticulously oversees partners’ projects, providing ongoing updates, and proactively handling any issues or escalations. Solutions engineers and subject matter experts, along with training and an award-winning marketing team, empower its partners to be the foremost authority to advise and source all of their clients’ technology needs in over 40 countries. For more information visit  www.tbicom.com  and follow TBI on LinkedIn .

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CONTENT MARKETING, CRM

Census’ New Solutions Partner Program Helps Data Consulting Partners

Census | January 19, 2023

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