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Social Media Marketing
Rockerbox | September 02, 2021
Rockerbox, the leading marketing measurement platform for direct-to-consumer (DTC) brands, has released Rockerbox Experiments, a new solution that—when combined with the technology’s best-in-class attribution—provides additional measurement capabilities and expanded datasets to help enable a more data-driven marketing organization. With Rockerbox’s expansive partner ecosystem, marketers can now measure and compare experiments with their top platforms all within Rockerbox ...
Channel Partnerships
LiveVox | April 12, 2022
A leading cloud-based provider of digital engagement tools and customer service announced its new channel program, ‘ACTivate’. It provides LiveVox’s new and existing partners, including technology solution brokerages, master agents, solution providers, managed service providers, with key tools to sell and market LiveVox’s omnichannel capabilities to new customers. LiveVox also announced that CRN, a brand of The Channel Company, had listed ACTivate in its 2022 Partner Prog...
Content Marketing
ICW Group | June 10, 2021
A lead-generating direct marketing system has been conceived by ICW Group to assist its personnel to grow their business. LeadGen OnDemand gives agents a marketing campaign system, complete with emails, printed postcards and brochures that can be effectively co-branded and custom-made to fulfil an agent’s prospecting needs. Making it a stride further, ICW Group is engrossing the expense and paying for printing, postage, mailing, and campaign tracking expenses for its appoint...
Infotools | July 16, 2021
Infotools, a worldwide leader in market research analysis solutions, has delivered a new paper, "Survey data, meet data lake. Data lake, meet survey data." The paper outlines amazing ways for organizations to capitalize on advertising-related stores in a data lake, including high-esteem primary research data. It jumps into the unique intricacies of this kind of data and how to best deal with them, so organizations can focus on key objectives, like advancement, client support, and the i...
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Marketing Strategy, Marketing Data, Martech
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