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OpenText | February 04, 2022
OpenText announced that it is deepening its strategic partnership with Google Cloud by launching its OpenText Core Content as a service on Google Cloud, enabling customers to deploy OpenText's enterprise productivity suite on a global, trusted infrastructure. OpenText and Google Cloud will partner to deliver new capabilities to users, utilizing Google Cloud capabilities in secure software supply chains, SRE toolsets, and DevOps best practices for delivering a next-generation, cloud-native pr...
SOCIAL MEDIA MARKETING
IZEA Research | January 15, 2022
IZEA Worldwide, Inc., the premier provider of influencer marketing technology, data, and services for the world’s leading brands, released its latest research initiative, “Influencing the Metaverse.” The U.S. consumer study examines how social media influencers are leading the way into virtual worlds. IZEA fielded the study Nov. 17-18, 2021. Results are based on the responses from 1,034 U.S. internet users ages 18 to 60-plus. The report is the first in a series o...
MARKETING ANALYTICS
Randori | March 31, 2022
Randori Partners is now a part of a new channel partner program. It aims to sell 100% through channels by the end of the year. It is an attack surface management (ASM) provider that is expanding its go-to-market (GTM) engine with this new program. Its inaugural partners include AccessIT Group, DeFy Security, Gotham Technology Group, Optiv, Eversec Group, Veristor and more. “Building a channel program was always part of our plan to scale to meet market demand. A...
CONTENT MARKETING
Semrush | June 18, 2021
Semrush, a leading online visibility management SaaS platform, declared today that it has announced a significant updates to its Backlinks Database and Backlinks Analytics device for digital advertisers. Backlinks are a key component used by search engine algorithms to decide if a website is trustworthy and, based on that, rank search results. They are an essential component of any fruitful digital marketing strategy. To assist advertisers with accomplishing their objectives Semru...
MARKETING STRATEGY
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