Trident Marketing

MARKETING STRATEGY

Influ2 | October 27, 2021

This financing enables Influ2 to help B2B marketers create even more effective campaigns through new capabilities that directly engage buying groups New York, New York-- Influ2, the first Person-Based Advertising (PBA) platform, today announced its Series A funding of $8 million, led by Rally Ventures...

Google | February 19, 2020

In the latest episode of the Ask Google Webmasters video series, Google’s John Mueller offers advice regarding manual actions and reconsideration requests. Google penalties are referred to as manual actions because they are issued after Google’s webspam team manually reviews a website. A manual action can be partial removal of website content from search results, or it could result in an entire website being deindexed. Spam is one of many reasons why a manual action may be issued. Fo...

CHANNEL PARTNERSHIPS

ZINFI Technologies | February 24, 2022

On February 22, ZINFI Technologies, Inc., announced that YourSix, a leading Physical Security as a Service (PSaaS) software to small businesses and enterprises, had successfully launched ZINFI partner portal software. This launch will provide its network of resellers with a secure and accessible central repository of sales and marketing assets. It will also streamline its partner onboarding process. YourSix has onboarded more than 150 partners through the partner portal since February 2021.
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MARKETING DATA

Entravision Communications Corporation | November 08, 2021

Entravision announced that it has acquired 365 Digital, a digital advertising solutions company headquartered in South Africa. This investment provides Entravision with a geographic foothold in Africa, as the Company looks to expand its breadth of digital services to new emerging markets. Headquartered in Cape Town, South Africa, 365 Digital maintains exclusive sales representations with TikTok, the leading destination for short-form mobile video and brand solutions, and Anzu, an ...