the7stars

Facebook | February 25, 2020

With Facebook's enhanced election security rules already being tested just weeks into the official US Presidential campaign, The Social Network has this week announced a new funding initiative for research into a key area of concern in its political integrity process. Via a new "2020 Foundational Integrity Research" project, Facebook is offering $2 million "in unrestricted gifts" to support independent research into misinformation and polarization, and how it's distri...

MARKETING DATA

Opal | December 01, 2021

Khoros, an award-winning leader in digital-first customer engagement software and services, and Opal, a next-generation leader in marketing planning, announced an expanded partnership to enable enterprise companies to work more efficiently and effectively across marketing channels. The expanded partnership of Khoros and Opal empowers marketing teams across the globe to leverage the planning power of Opal to visualize and produce campaigns with Khoros' industry-leading solution...

Reuters Events News | July 14, 2020

Reuters Events are making waves in the virtual events space with their newest board level meeting uniting the world’s most influential CMOs to set benchmarks, showcase innovation, and map the future of marketing. With a huge focus on interactivity, this meeting is set to be a 2020 must-attend. Reuters Events have launched Strategic Marketing USA (Nov 5-6, Online & On-Demand), another edition to their strategic series of board level meetings. Rather than discussing the ho...

Act-On Software | July 31, 2020

Act-On’s user experience enhancements include a 360-degree view of contact activities, which is the most used feature of the platform for both Sales and Marketing. It’s now easier than ever for any user to see full engagement, lead scores, account-associated scores, different segments and nurturing campaigns contacts are in, and other key capabilities that can help businesses increase their growth. In a world where there are thousands of sales leads, Act-On enables users to easily fi...