The Mobile Rundown

MULTI CHANNEL MARKETING

Sensormatic | October 26, 2020

Johnson Controls, the global leader for smart and sustainable buildings, today announced that Sensormatic Solutions, its leading global retail solutions portfolio, has launched version 3.0 of its Global Partner Edge (GPE) Channel Program. Version 3.0 will equip channel partners with the tools they need to drive business opportunities and growth. "We are more committed than ever to growing our market share through our channel partner community and expect our revenue from the channel t...

CONTENT MARKETING

CapabilitySource | June 03, 2021

A new partnership between CapabilitySource and Welcome has created new opportunities to provide marketers with world-class work management, native in-app content creation, SEO optimization, metadata tracking, content analytics, and marketing innovation capabilities. Now marketers can optimize marketing operations in a way not possible before. Previously known as NewsCred, Welcome recently rebranded to expand beyond a content marketing platform to satisfy the needs of a broader mar...

ContractPodAi | August 04, 2020

Advanced technologies and artificial intelligence (AI) have certainly changed the way businesses operate. And those in the legal industry are no exception. Thanks to machine learning and natural language processing (NLP), AI chatbots - or virtual legal assistants (VLAs) - have become more and more popular among general counsels (GCs) and legal teams. That is because their use can add significant value to legal departments: they help with high-effort, low-impact tasks and allow law...

Google | March 09, 2020

Google has made an adjustment to the photo and video content policy for Google My Business listings. Going forward, photos and videos will be reviewed before being published. Given that a mandatory review was not in place before, you can likely expect some delay with photos and videos showing up on a GMB profile after being uploaded. Google did not state whether photos and videos will be automatically reviewed by AI, or if content will pass through a team of human reviewers....