The Berkshire Group

theberkshiregroup.co

The Berkshire Group, an agency where boldness, innovation, creativity and work ethic, have gotten together to change the course of our clients and business partners since 2017. Founded in 2017 and based in Chicago and New York. Berkshire is a trusted startup. Each of the team are experts in a previous industry so we have come together to create a super company. We want to have a mix of consumer experience, recruiting, consultive acquisitions and creative from the UK, US and LATAM.

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GOOGLE TO DISCONTINUE CLASSIC VERSION OF YOUTUBE ON DESKTOP

Google | February 10, 2020

news image

Google plans to discontinue YouTube’s older desktop interface as of March 2020, nearly three years after introducing the new version. In August 2017, YouTube on desktop was overhauled with a material design-based interface. Until now, users still had the option to toggle back and forth between the old and new design. YouTube has introduced many new features in the past few years, all of which are not available on the older desktop version. That’s why Google has decided ...

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FACEBOOK’S NEW “STUDIO” APP REVEALS RENEWED CREATOR-CENTRIC FOCUS

Facebook | February 24, 2020

news image

Facebook is trying to dip its fingers into as many pots as possible, and this has made it so that the social media platform needs to cover a lot of bases in order to handle the enormous amounts of competition it is facing in the fields that it is tackling for the purposes of creating a monopoly that pretty much spans the entire internet all in all. One of its most visible wars has been against YouTube, with Facebook trying to position itself as a medium for video consumption as well which it has...

Read More

CONTENT MARKETING

PIANO ANNOUNCES NEW DIGITAL ANALYTICS SOLUTION, CHALLENGING GOOGLE AND ADOBE

Piano | September 21, 2021

news image

Piano, a global analytics and activation platform, today announced the launch of Piano Analytics, an advanced analytics solution built from the ground up to address the challenge many users face with the overly complicated, yet limited, tools currently available. Piano Analytics generates a single source of truth in reporting, for segments, or for targeting by unifying data, including marketing analytics, product analytics, content analytics, transaction data and first-party data. ...

Read More

MARTECH

XONA BOLSTERS PARTNER PROGRAM AND NAMES RONEETA LAL HEAD OF CHANNEL SALES TO ACCELERATE ADOPTION OF SECURE REMOTE ACCESS PLATFORM

XONA | August 01, 2022

news image

XONA, the frictionless user access platform purpose-built for critical infrastructure, today announced that it named Roneeta Lal as head of channel sales while expanding features of its partner program and adding its first internationally-based partner, Pago Networks. As threats to critical infrastructure increase worldwide, Lal will help expand XONA’s global footprint by empowering partners to serve customers across industries that have a growing need for secure user access to their opera...

Read More
news image

GOOGLE TO DISCONTINUE CLASSIC VERSION OF YOUTUBE ON DESKTOP

Google | February 10, 2020

Google plans to discontinue YouTube’s older desktop interface as of March 2020, nearly three years after introducing the new version. In August 2017, YouTube on desktop was overhauled with a material design-based interface. Until now, users still had the option to toggle back and forth between the old and new design. YouTube has introduced many new features in the past few years, all of which are not available on the older desktop version. That’s why Google has decided ...

Read More
news image

FACEBOOK’S NEW “STUDIO” APP REVEALS RENEWED CREATOR-CENTRIC FOCUS

Facebook | February 24, 2020

Facebook is trying to dip its fingers into as many pots as possible, and this has made it so that the social media platform needs to cover a lot of bases in order to handle the enormous amounts of competition it is facing in the fields that it is tackling for the purposes of creating a monopoly that pretty much spans the entire internet all in all. One of its most visible wars has been against YouTube, with Facebook trying to position itself as a medium for video consumption as well which it has...

Read More
news image

CONTENT MARKETING

PIANO ANNOUNCES NEW DIGITAL ANALYTICS SOLUTION, CHALLENGING GOOGLE AND ADOBE

Piano | September 21, 2021

Piano, a global analytics and activation platform, today announced the launch of Piano Analytics, an advanced analytics solution built from the ground up to address the challenge many users face with the overly complicated, yet limited, tools currently available. Piano Analytics generates a single source of truth in reporting, for segments, or for targeting by unifying data, including marketing analytics, product analytics, content analytics, transaction data and first-party data. ...

Read More
news image

MARTECH

XONA BOLSTERS PARTNER PROGRAM AND NAMES RONEETA LAL HEAD OF CHANNEL SALES TO ACCELERATE ADOPTION OF SECURE REMOTE ACCESS PLATFORM

XONA | August 01, 2022

XONA, the frictionless user access platform purpose-built for critical infrastructure, today announced that it named Roneeta Lal as head of channel sales while expanding features of its partner program and adding its first internationally-based partner, Pago Networks. As threats to critical infrastructure increase worldwide, Lal will help expand XONA’s global footprint by empowering partners to serve customers across industries that have a growing need for secure user access to their opera...

Read More

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C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us