The Berkshire Group

Channel Partnerships

Itron | July 20, 2022

Itron, Inc. (NASDAQ: ITRI), which is innovating the way utilities and cities manage energy and water, announced the launch of the Itron Engage Sales Channel Partner Program to utilities and municipalities in the Asia Pacific (APAC) region. The global expansion of Itron Engage provides trusted, highly skilled partners with the tools, training and support for Itron’s solutions to support their customers and improve energy and water management. Itron Engage is currently utilize...

Content Marketing

topseos.com | August 06, 2021

The independent authority on Search vendors, topseos.com, announced DMA | Digital Marketing Agency the top-rated search engine optimization firm for August 2021. Companies in the rankings have demonstrated ability to develop exceptional SEO campaigns which produce above-average results for clients. There are thousands of digital marketing firms offering SEO services, the rankings highlight those which have been found to most consistently offer the best results for their customers. ...

Marketing Data

Blueshift | February 25, 2022

On February 24, Blueshift released its ‘Benchmark 2022: Cross-Channel Marketing’ report, which highlights the key elements of customer-centric marketing campaigns that drive engagement and growth. The study shows that using cross-channel, personalized, and real-time delivery the campaign efficacy can be increased. Customer experience is today's competitive advantage. Yet consumer expectations have evolved, and marketers need to keep up. They c...

OptifiNow | June 17, 2020

OptifiNow, a provider of sales and marketing automation technology, announced that its platform will be integrated with the Ellie Mae® Digital Lending Platform, including using Encompass Partner Connect™ API technology. The integration allows lenders to more efficiently and securely share data between OptifiNow’s solutions and Encompass to drive quality and efficiency in the loan origination process. OptifiNow is a comprehensive sales and marketing automation platform, featuring ...