Televerde

televerde.com

Televerde helps global B2B organizations generate demand and accelerate sales through a combination of strategic data solutions, marketing technology and highly skilled sales professionals. Since its inception in 1994, Televerde has been a purpose-driven company providing education and career opportunities for incarcerated women both while in prison and after release. Using this business model, Televerde has generated more than $8 billion in revenue for its clients.

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Q&A with Deanna Ransom, Global Head of Marketing & Marketing Services and Chairperson of Diversity & Inclusion at Televerde

Media 7 | December 17, 2020

Deanna Ransom, the Global Head of Marketing & Marketing Services and Chairperson of Diversity & Inclusion at Televerde, comes with an experience of more than 25 years in sales and marketing. She is known for her voluntary work with shelters, helping women transform their lives, and supporting organizations. Deanna holds a certification in Executive Leadership from Cornell University, an MBA from American Intercontinental University, and a Bachelor’s degree from Rowan University. She is passionate about books, music, and finding innovative ways to overcome challenges both personally and professionally. MEDIA7: You have a remarkable career graph of being a marketing expert for about 25 years. Please take us through your journey. DEANNA RANSOM: My career began in Sales. ERP sales at QAD and I was lucky enough to be present when QAD went public. That experience was one of the best in my career and I still remember the great people I worked with during that time. Then the dot-com bubble burst, caused major disruption and I continued in sales, but in the public sector with Information Builders, a privately-held data and analytics company. It was there that I began my transition to marketing.  I noticed that there was a disconnect between the Marketing organization and the Sales organization that didn’t seem to make sense or be productive. I had a hunger to find a way to get more quality leads for my sales funnel and to understand how I could help make that happen as a partnership of sorts. It began as a series of conversations with the person overseeing Federal marketing for the field office that I sat in which was in Washington, D.C. at the time and it turned into me taking o

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Q&A with Deanna Ransom, Global Head of Marketing & Marketing Services and Chairperson of Diversity & Inclusion at Televerde

Media 7 | December 17, 2020

Deanna Ransom, the Global Head of Marketing & Marketing Services and Chairperson of Diversity & Inclusion at Televerde, comes with an experience of more than 25 years in sales and marketing. She is known for her voluntary work with shelters, helping women transform their lives, and supporting organizations. Deanna holds a certification in Executive Leadership from Cornell University, an MBA from American Intercontinental University, and a Bachelor’s degree from Rowan University. She is passionate about books, music, and finding innovative ways to overcome challenges both personally and professionally. MEDIA7: You have a remarkable career graph of being a marketing expert for about 25 years. Please take us through your journey. DEANNA RANSOM: My career began in Sales. ERP sales at QAD and I was lucky enough to be present when QAD went public. That experience was one of the best in my career and I still remember the great people I worked with during that time. Then the dot-com bubble burst, caused major disruption and I continued in sales, but in the public sector with Information Builders, a privately-held data and analytics company. It was there that I began my transition to marketing.  I noticed that there was a disconnect between the Marketing organization and the Sales organization that didn’t seem to make sense or be productive. I had a hunger to find a way to get more quality leads for my sales funnel and to understand how I could help make that happen as a partnership of sorts. It began as a series of conversations with the person overseeing Federal marketing for the field office that I sat in which was in Washington, D.C. at the time and it turned into me taking o

Read More