Splits R Us

SEMrush | August 17, 2020

SEMrush, a leading online visibility management and content marketing SaaS platform, announced today that ImpactHero, its content analytics tool, is now available. This new solution will enable customers to maximize their websites' content marketing performance and identify key areas for making their current strategies in this field more efficient. According to the SEMrush report about the state of content marketing, only 9% of marketing professionals worldwide evaluate the performance of th...

MULTI CHANNEL MARKETING

RRD | November 12, 2021

R.R. Donnelley & Sons Company, a leading global provider of marketing and business communications, announced the relaunch of its suite of global creative services under a new name: Alchemy by RRD. This relaunch aims to reinforce RRD’s commitment to elevating brand experiences through its creative augmentation and customized brand activation services. As one of three pillars that make up RRD GO Creative, Alchemy by RRD is a global creative studio and branding partner that...

CONTENT MARKETING

Oracle | September 20, 2021

To help marketers execute campaigns that generate highly qualified sales opportunities and accelerate deal cycles, Oracle today announced Oracle Fusion Marketing. Part of Oracle Advertising and CX, Fusion Marketing enables marketers to easily create campaigns that span traditional marketing and advertising channels, and is the first marketing automation solution that is engineered to bypass the entire lead qualification and conversion process. Fusion Marketing uses artificial intelligence (AI) t...

CHANNEL PARTNERSHIPS

prnewswire | January 06, 2021

Digital.com, a main free audit site for private company online devices, items, and administrations, has named Marketing 360 to its rundown of best SMS (short message administration) promoting programming organizations of 2021. The top arrangements were assessed dependent on center highlights and client input. "The SMS marketing tool within the Marketing 360 platform enables business owners to easily and effortlessly create automated SMS text campaigns to help nurture leads an...