SPARK

facebook Marketing | September 20, 2016

Facebook Tuesday introduced two new advertising options for retailers looking to boost in-store sales: dynamic ads for retail, and store visits optimization. The social network said in an email to SocialTimes that dynamic ads for retail enable retailers to upload their stores’ inventories to Facebook and automatically update their ad campaigns based on availability and users’ locations. And when retailers select store visits optimization, Facebook helps them reach users...

DMA | July 21, 2016

The Email Experience Council (eec), the email marketing arm of DMA and a global professional organization that drives the email marketing and digital communications agenda, today announced the election of new leadership to its board-level Member Advisory Committee. Dennis Dayman, Chief Privacy and Security Officer at Return Path, will serve as Chair of the Committee. Len Shneyder, Vice President of Industry Relations for SparkPost, will serve as Vice Chair.“We are excited about the momentu...

LinkedIn | January 16, 2020

LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. According to LinkedIn, there are now more than 50 million organizations around the world utilizing pages to connect with customers, prospects, and employees. To assist these organizations, LinkedIn rolls out regular updates every quarter. With this quarter’s update, new features include invite to follow, LinkedIn Live integration, and new posting op...

Facebook | January 15, 2020

Facebook has thousands of moderators all around the world along with their algorithms that work day and night to identify false and traumatizing content on Facebook. While signing to be a moderator, the person must know the job involves viewing traumatic posts all day, not to mention, the frequency of the posts varies from country to country. Zaicev, a former Facebook moderator, recently told VICE that Facebook is failing to provide moderators adequate support and incentives that they deserved. ...