Softway

MULTI CHANNEL MARKETING

FluentStream | September 14, 2022

FluentStream, the fastest-growing unified communications-as-a-service (UCaaS) provider for small and mid-size organizations, today announced that Allevia Technology has joined its partner program. As a result, Allevia has upgraded 100% of its customers to FluentStream. The company now offers FluentStream’s UCaaS services to its new customers and provides support to customers who have already transitioned to FluentStream. Allevia Technology, based in Maryville, Tennessee, pro...

Brand Keys | June 15, 2020

The Fragrance Industry has recently acknowledged the need to learn to better measure the emotions, insights and expectations of today’s “bionic” consumers. Today, these industry targets are more visually and brand literate than ever before. Their values shift months – and sometimes years – ahead of focus group articulations and “trends” too invasive to ignore. These consumers have more gate keeping power than ever before, and more choices than gate keepi...

MARKETING DATA

Semrush | December 24, 2021

Leading online visibility management SaaS platform Semrush earned high accolades in the Winter 2022 Report from peer-to-peer review site G2, whose users have ranked the platform in the leader quadrant across 19 product categories this quarter. G2 is the world’s largest peer-to-peer software review site, featuring thousands of reviews of business software and services based on user ratings and social data. G2 aims to be a trusted source that helps every business professional ...

MARTECH

Microsoft D&H Distributing, Microsoft | July 27, 2022

D&H Distributing is set to begin offering the Microsoft Surface for Business portfolio of devices to its channel partners. D&H will provide the portfolio of devices including Laptop 4, Laptop Studio, Laptop Go 2, Pro 8 and Pro 7+. The portfolio also includes Pro X, Go 3, Duo 2, Studio 2 and Hub 2S. Along with Microsoft 365, these devices will play a major part in the distributor’s new modern solutions initiative. The strategy helps channel partners bet...