Search & Gather

searchandgather.co

Search & Gather is a Toronto-based digital marketing agency specializing in paid search (PPC), paid social, and conversion (landing page optimization). We maximize the effectiveness of our clients' campaigns through in-depth audits and strategic optimization.

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MERKLE CITED AS A LEADER AMONG CUSTOMER INSIGHTS SERVICES PROVIDERS FOR MARKETING DATABASE OPERATIONS BY INDEPENDENT RESEARCH FIRM

Merkle | November 10, 2015

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Forrester Research evaluated eleven firms across two buying scenarios - Marketing Database Operations and Customer Engagement Strategy. According to the report, “A combined competency in data operations and customer strategy will become increasingly important as marketers work to close the gap between insights and action.” Merkle was cited as a Leader for Marketing Database Operations and was among the strong performers for Customer Engagement Strategy. Forrester cites Merkle’s...

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SEARCH UPDATE IMPACT ON SEO & CONTENT STRATEGIES: STAYING AHEAD WITH A FOCUS ON QUALITY

| January 26, 2016

news image

Since Google was first launched in 1998, the company has been continually refining its search algorithm to better match users with online content. Over the years, many algorithm updates have targeted spammy and low-quality content in an effort to surface this content less frequently in search results. Other algorithm updates have been aimed at improving Google’s “understanding” of search queries and page content to better align search results with user intent.
Read More

LINKEDIN BRINGS 3 NEW FEATURES TO LINKEDIN PAGES VIA

LinkedIn | January 16, 2020

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LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. According to LinkedIn, there are now more than 50 million organizations around the world utilizing pages to connect with customers, prospects, and employees. To assist these organizations, LinkedIn rolls out regular updates every quarter. With this quarter’s update, new features include invite to follow, LinkedIn Live integration, and new posting op...

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FACEBOOK AND ITS MONSTROUS POLICIES TOWARDS MODERATORS ARE FORCING THEM TO LODGE A CASE AGAINST THE SOCIAL NETWORK

Facebook | January 15, 2020

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Facebook has thousands of moderators all around the world along with their algorithms that work day and night to identify false and traumatizing content on Facebook. While signing to be a moderator, the person must know the job involves viewing traumatic posts all day, not to mention, the frequency of the posts varies from country to country. Zaicev, a former Facebook moderator, recently told VICE that Facebook is failing to provide moderators adequate support and incentives that they deserved. ...

Read More
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MERKLE CITED AS A LEADER AMONG CUSTOMER INSIGHTS SERVICES PROVIDERS FOR MARKETING DATABASE OPERATIONS BY INDEPENDENT RESEARCH FIRM

Merkle | November 10, 2015

Forrester Research evaluated eleven firms across two buying scenarios - Marketing Database Operations and Customer Engagement Strategy. According to the report, “A combined competency in data operations and customer strategy will become increasingly important as marketers work to close the gap between insights and action.” Merkle was cited as a Leader for Marketing Database Operations and was among the strong performers for Customer Engagement Strategy. Forrester cites Merkle’s...

Read More
news image

SEARCH UPDATE IMPACT ON SEO & CONTENT STRATEGIES: STAYING AHEAD WITH A FOCUS ON QUALITY

| January 26, 2016

Since Google was first launched in 1998, the company has been continually refining its search algorithm to better match users with online content. Over the years, many algorithm updates have targeted spammy and low-quality content in an effort to surface this content less frequently in search results. Other algorithm updates have been aimed at improving Google’s “understanding” of search queries and page content to better align search results with user intent.
Read More

news image

LINKEDIN BRINGS 3 NEW FEATURES TO LINKEDIN PAGES VIA

LinkedIn | January 16, 2020

LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers. According to LinkedIn, there are now more than 50 million organizations around the world utilizing pages to connect with customers, prospects, and employees. To assist these organizations, LinkedIn rolls out regular updates every quarter. With this quarter’s update, new features include invite to follow, LinkedIn Live integration, and new posting op...

Read More
news image

FACEBOOK AND ITS MONSTROUS POLICIES TOWARDS MODERATORS ARE FORCING THEM TO LODGE A CASE AGAINST THE SOCIAL NETWORK

Facebook | January 15, 2020

Facebook has thousands of moderators all around the world along with their algorithms that work day and night to identify false and traumatizing content on Facebook. While signing to be a moderator, the person must know the job involves viewing traumatic posts all day, not to mention, the frequency of the posts varies from country to country. Zaicev, a former Facebook moderator, recently told VICE that Facebook is failing to provide moderators adequate support and incentives that they deserved. ...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us