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MARKETING STRATEGY

Forrester | April 28, 2021

This year's Return on Integration (ROI) Honors recipients are Code42 Software, Inc., Dell Technologies, and SUEZ – Water Technologies & Solutions, according to Forrester. These companies have been honored for making bold decisions, aligning their revenue engine, and pushing transformative initiatives with the help of Forrester models, frameworks, and methodologies. The ROI honorees will be recognized at B2B Summit North America, which will be held as a live virtual e...

MARKETING STRATEGY

Advisors Internet Marketing | January 17, 2022

Advisors Internet Marketing, the first fully digital-based financial marketing organization, specializing in helping independent financial advisors grow highly profitable location-independent businesses, entered into a strategic relationship with Advisors Excel. Advisors Excel is an industry leader that has redefined the role of a marketing organization in supporting independent financial advisors. AIM is the first to provide digital client acquisition services in the industry wit...

Facebook | January 20, 2020

Facebook Inc has been ordered by a Massachusetts judge to turn over material to the state's attorney general about thousands of apps that the social media company suspected may have misused customer data. In a decision made public on Friday, Massachusetts Superior Court Justice Brian Davis said Attorney General Maura Healey had demonstrated a "substantial need" for the material, as she investigates Facebook's privacy practices....

MARKETING STRATEGY

Litmus | May 03, 2021

Litmus, an innovator in email marketing, today introduced new features and integrations to additional scale on-brand email creation while engaging adaptability, inventiveness, and advancement. Updates incorporate new reconciliations with HubSpot and Adobe Campaign Standard that engage clients to assemble, test, and audit messages more productively than any other time in recent memory. New highlights in Visual Editor, Design Library, and Litmus Test support email marketers in their work to make o...