Raccoon Marketing Digital

Marketing Strategy

Moving Minds | September 27, 2021

Moving Minds, an award-winning global marketing agency, today announced the launch of 'Growth as a Managed Service,' a more agile, outsourced model for CEOs and CMOs to deploy multi-channel marketing and growth initiatives. The new AI-powered offering provides companies with the ability to rapidly access the marketing talent needed to support high rates of growth and orchestrate multi-channel demand generation – at a fraction of the time and cost to assemble an in-ho...

Marketing Strategy

TextUs | August 16, 2022

TextUs, an industry-leading enterprise texting solution that allows businesses to have engaging two-way conversations at scale, welcomes Matt Rausenberger, VP of Channel Sales & Partnerships, to its executive leadership team. This key hire rounds out the company’s c-suite and follows the recent closure of the company’s $22M Series C financing led by Atlanta-based Eastside Partners with participation from Colorado-based Access Venture Partners. Rausenberger br...

Martech

PR Newswire | May 05, 2023

ZINFI Technologies, Inc., a company leading the definition and creation of Unified Channel Management (UCM) solutions, today announced that its latest best practices guidebook—New Strategies for Channel Management—is now available as a complimentary downloadable eBook. The guidebook is aimed at organizations that are interested in bringing a new approach to channel management strategy in the context of increasingly important, rapidly changing partner ecosystems. New ...

Marketing Strategy

Influency.me | November 01, 2021

Influencer marketing is on an upswing worldwide, with TAM projections revealed by The Influencer Marketing Hub indicating that the sector is expected to grow to $14 billion this year, with nearly half of marketers saying they are spending more than 20% of their budget on influencer marketing. Influency.me’s home market of Brazil is following this market trend. This is shown by Influency.me’s earnings, which grew by 145% over the last 12 months. Influency.me – whi...