R2C Group

MARKETING STRATEGY

Bloomreach | December 06, 2021

Bloomreach, the world's #1 Commerce Experience Cloud, and Fast, the world's fastest online checkout experience, announced a partnership to drive seamless, one-click checkout across a brand's digital marketing channels. Fast Login and Fast Checkout are now available for all Bloomreach Engagement customers to embed into emails, text messages, and more, providing an innovative way for companies to capture customer demand right at the point of inspiration. Cart abandonment...

Rio SEO | July 14, 2020

Rio SEO, the leading local marketing platform provider for enterprise brands, agencies and retailers, announced a partnership with Nextdoor, the neighborhood hub for trusted connections, to improve local visibility for enterprise brands. The partnership helps streamline and further enhance the search experience for Nextdoor members, enabling them to find accurate and up-to-date information, tips, and recommendations on a business’ Nextdoor Business Page. Brands are able to reach verified a...

Twitter | January 28, 2020

Tech companies often find themselves in the midst of controversies and there is no exception for Twitter as well. From harassment cases, child abuse, to leaked account information – the micro-blogging network has faced, apologized, and rectified it all. Now, it has another issue creeping on its back. And this one involves the advertisers. Last week, BBC News revealed that anyone could pay to target the site’s most hateful users with ad campaigns. For example, ads targeted with keywor...

Google | February 28, 2020

Google is testing the ability for people to customize their own Knowledge Graph cards that are displayed in search results. Three official support pages have been published by Google (which have since been taken down) with details on how customizing profile cards works....