Purple Square help the world's biggest brands maximise their marketing automation potential. They provide a range of services supporting leading Marketing Technology platforms. These include strategic and technical consulting, implementation services, training and managed services in the form of campaign delivery and application management. Their Marketing Automation Health Check provides a robust 360 evaluation of your current marketing implementation and the business processes that govern it.

C-Suite On Deck

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Q&A with Andrew Addison, CEO at Purple Square

Media 7 | July 27, 2021

Andrew Addison, CEO at Purple Square, comes with over 20 years of specialising in the provision of data, application and other technical solutions for CRM and Marketing. He is focused particularly on Campaign Management & Selection, Analytics, Data Quality Assessment & Improvement and GIS. He has a strong fusion of Business and Technical knowledge to deliver appropriate and meaningful solutions to the wider business community.

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Channel Partnerships

BIGGER GROWTH OPPORTUNITIES BECKON FOR PARTNERS WHO REWRITE THE RULES OF CYBERSECURITY WITH INFOBLOX

Infoblox | December 05, 2022

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Infoblox Inc., the leader in cloud-first networking and security services, unveils its new partner program today, designed to maximize opportunities partners can secure and deliver. The Skilled to Secure trusted partner program reflects the changing security landscape and shifting customer requirements – and the need for providers of security solutions and services to adapt in response. “The rules of cybersecurity have changed. Customers want more than ju...

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31% OF RETAIL MARKETERS SAY “LACK OF OWNERSHIP” IS THEIR BIGGEST CHALLENGE WHEN BUILDING DIGITAL EXPERIENCES

Magnolia Headless CMS | June 08, 2020

news image

Over a third (31%) of marketers working in the retail sector say that a “lack of clear ownership” is their biggest challenge when building digital experiences. That’s according to new research from leading CMS provider, Magnolia. The Magnolia report, ‘The state of CMS in the retail sector,’ incorporates a survey of 200 marketers and IT professionals and examines the unique needs and challenges of marketers in the retail sector. It revea...

Read More

Channel Partnerships

YOOZ WELCOMES NEW CHANNEL PARTNER LEAD TO CONTINUE ITS STRATEGIC GROWTH INITIATIVE

Yooz | May 23, 2022

news image

Accounts Payable (AP) automation market leader Yooz announced the company has another addition to its leadership team, naming Jennifer Andreas as the North American Head of Channel Partnerships. In her new position, Jennifer is responsible for continuing to foster current Yooz valued partnerships and the Finance and Accounting ecosystems, such as system integrators with a prime focus on Sage, Sage Intacct, Microsoft, NetSuite ERP integrators, ISVs in the ERP sector, digital paymen...

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GOOGLE DELAYS LAUNCH OF NEW PARTNERS PROGRAM TO 2021

Google | April 08, 2020

news image

In light of the rapidly changing events around COVID-19, Google Ads sent an announcement they are suspending the planned changes to their Partners program until 2021. The new set of requirements were announced in February, to start being enforced in June. Google had been communicating with agencies about any potential changes to their partnership status based on the new rules....

Read More
news image

Channel Partnerships

BIGGER GROWTH OPPORTUNITIES BECKON FOR PARTNERS WHO REWRITE THE RULES OF CYBERSECURITY WITH INFOBLOX

Infoblox | December 05, 2022

Infoblox Inc., the leader in cloud-first networking and security services, unveils its new partner program today, designed to maximize opportunities partners can secure and deliver. The Skilled to Secure trusted partner program reflects the changing security landscape and shifting customer requirements – and the need for providers of security solutions and services to adapt in response. “The rules of cybersecurity have changed. Customers want more than ju...

Read More
news image

31% OF RETAIL MARKETERS SAY “LACK OF OWNERSHIP” IS THEIR BIGGEST CHALLENGE WHEN BUILDING DIGITAL EXPERIENCES

Magnolia Headless CMS | June 08, 2020

Over a third (31%) of marketers working in the retail sector say that a “lack of clear ownership” is their biggest challenge when building digital experiences. That’s according to new research from leading CMS provider, Magnolia. The Magnolia report, ‘The state of CMS in the retail sector,’ incorporates a survey of 200 marketers and IT professionals and examines the unique needs and challenges of marketers in the retail sector. It revea...

Read More
news image

Channel Partnerships

YOOZ WELCOMES NEW CHANNEL PARTNER LEAD TO CONTINUE ITS STRATEGIC GROWTH INITIATIVE

Yooz | May 23, 2022

Accounts Payable (AP) automation market leader Yooz announced the company has another addition to its leadership team, naming Jennifer Andreas as the North American Head of Channel Partnerships. In her new position, Jennifer is responsible for continuing to foster current Yooz valued partnerships and the Finance and Accounting ecosystems, such as system integrators with a prime focus on Sage, Sage Intacct, Microsoft, NetSuite ERP integrators, ISVs in the ERP sector, digital paymen...

Read More
news image

GOOGLE DELAYS LAUNCH OF NEW PARTNERS PROGRAM TO 2021

Google | April 08, 2020

In light of the rapidly changing events around COVID-19, Google Ads sent an announcement they are suspending the planned changes to their Partners program until 2021. The new set of requirements were announced in February, to start being enforced in June. Google had been communicating with agencies about any potential changes to their partnership status based on the new rules....

Read More

Resources

Events

C-Suite On Deck

Responsive image

Q&A with Andrew Addison, CEO at Purple Square

Media 7 | July 27, 2021

Andrew Addison, CEO at Purple Square, comes with over 20 years of specialising in the provision of data, application and other technical solutions for CRM and Marketing. He is focused particularly on Campaign Management & Selection, Analytics, Data Quality Assessment & Improvement and GIS. He has a strong fusion of Business and Technical knowledge to deliver appropriate and meaningful solutions to the wider business community.

Read More