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Marketing Strategy
InMobi | October 04, 2021
InMobi, a leading provider of content, monetization and marketing technologies that help businesses fuel growth, today announced a partnership with TrueData, a data platform specializing in cookieless identity resolution, first-party data onboarding and audience marketing to further scale its identity resolution solution based on known consumer behaviors to facilitate meaningful conversations for advertisers. The collaboration allows InMobi to help enhance its privacy-compliant id...
Ingram | June 29, 2020
Ingram Micro has made a series of growth investments into its expansion in the Asia Pacific region, which accounts for 10 countries. In addition, ASEAN vice president and country chief executive Francis Choo will expand his role to include oversight of the new Advanced Solutions strategy....
Marketing Analytics
WiSA | April 14, 2021
WiSA LLC, founded by Summit Wireless Technologies (NASDAQ: WISA), today announced strong, continued website traffic and category exposure driven by the WiSA Wave Marketing Program. The program, launched on September 1, 2020, creates specific digital marketing assets and campaigns and provides Association members access to WiSA’s analytics and growing consumer database. WiSA is forecasting website traffic to reach one million visitors in 2021. WiSA Wave has shown significant ...
Channel Partnerships
Pixotope | September 28, 2022
Pixotope, the leader in live augmented reality (AR), extended reality (XR), and virtual production solutions, is continuing to break down barriers to Virtual Production adoption by expanding its network of partners across the EMEA region. This expansion follows the success of major productions for Pixotope, including support of the world's largest esports event, Valve’s Dota 2, 2021, held in Bucharest’s 50,000-capacity stadium, Arena Națională. Along...
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