PPC Professionals

CONTENT MARKETING

Acosta | June 28, 2021

Acosta, a worldwide integrated sales and marketing administrations provider in the customer packaged goods (CPG) industry, declared it signed a definitive agreement procure Impact Group, a dynamic sales, and advertising agency with a national presence and local market skills in natural, specialty, ethnic and arising brands. By uniting the two organizations, Acosta is making the business' superior deals and advertising agency, supporting these quickly developing classifications. Acosta and Im...

MARTECH

ActiveCampaign | June 10, 2022

ActiveCampaign announced that customers may now create their custom objects from within the application without coding. This new feature enables users to augment contacts and accounts and deal with their data without requiring API or developer assistance. ActiveCampaign enables organizations to connect to powerful app integrations that employ custom objects, such as Salesforce, Zendesk Serve, Calendly, DocuSign, and Eventbrite, or create custom objects to support their use case. A...

CONTENT MARKETING

ICW Group | June 10, 2021

A lead-generating direct marketing system has been conceived by ICW Group to assist its personnel to grow their business. LeadGen OnDemand gives agents a marketing campaign system, complete with emails, printed postcards and brochures that can be effectively co-branded and custom-made to fulfil an agent’s prospecting needs. Making it a stride further, ICW Group is engrossing the expense and paying for printing, postage, mailing, and campaign tracking expenses for its appoint...

MARKETING DATA

Cordial | December 02, 2021

Cordial, the leading cross-channel marketing platform, announced the mass market release of Architect, a major enhancement to its data platform. Architect allows marketers to create personalized marketing messages in more powerful ways than ever before by automating data imports, improving data quality by transforming it for marketing activation, using machine learning to automate messaging optimization, and by building the industry's most advanced predictive models for customer engagement.<...