PPC Engine

MARKETING DATA

Kargo | October 19, 2021

Kargo, the leader in digital high impact advertising, today announced the acquisition of the commerce-driven paid social advertising powerhouse StitcherAds. StitcherAds’ paid social commerce platform expands Kargo’s robust integrated omnichannel product suite, providing a comprehensive set of solutions for advertisers looking to execute digital campaigns across multiple screens to drive Return on Ad Spend (ROAS). With the addition of StitcherAds, Kargo is able to bring performance-ma...

CONTENT MARKETING

Marketing 360 | August 17, 2021

Capterra recently released their 2021 Shortlist, and Marketing 360 is proud to have been named the top lawn care software tool of 2021, for lawn care professionals. To compile the 2021 Shortlist, Capterra analyzed all software products, for the lawn care industry, in their directory and eliminated products that didn't meet their requirements for functionality and positive reviews. They then took the highest rated and most popular software products to create the list. Read More

CONTENT MARKETING

LTK | September 29, 2021

New research by LTK, the largest creator-powered marketing platform, finds that influencers casted by brands for campaigns and collaborations actually drive double the sales that are being directly tracked because of a sizeable core group of their followers called, “Influential Shoppers.” Defining Influential Shoppers Influential Shoppers are social-savvy, hyper-loyal consumers who regularly make purchases based on social media influencer recomm...

MARKETING DATA

Deepwatch | August 04, 2022

Deepwatch, the leader in advanced managed detection and response (MDR) security, announced today that Lori Cornmesser has joined the company as Senior Vice President of Global Channel Sales and Alliances. Cornmesser brings decades of commercial leadership experience to the role, where she will be responsible for driving Deepwatch’s channel strategy and expanding the partner ecosystem. Recognized as an industry leader with distinctions such as CRN’s Channel Chief and Po...