PETERMAYER

Omni Channel Marketing

Arelion | August 20, 2022

Arelion today announced its third consecutive ChannelVision 2022 Visionary Spotlight Award for 'Most Responsive Supplier Channel Team' in recognition of the Arelion Conflict-Free Channel Program. Arelion, formerly Telia Carrier, transitioned to a standalone company owned by Polhem Infra in 2022, enabling the supplier to triple the size of its Channel Program team in the past year and enhance its emphasis on world-class customer care. The program continues Arelion's focus on customer ...

Martech

Affinitiv | January 27, 2022

Affinitiv, the leading provider of data-driven marketing and software solutions to the automotive market, launches its new all-in-one management console, DealerLens. The console enables Affinitiv clients to easily measure and benchmark results across multiple solutions, which allows dealerships to track productivity more effectively across all dealers within a group. Additionally, DealerLens provides dealerships with a high-level overview of the performance of each Affinitiv product they are usi...

Marketing Analytics

martechtoday | March 30, 2021

“You have to be agile today,” said Matthew Murray, COO & CMO of direct-to-consumer women’s wellness brand Love Wellness. Certainly this didn’t shock any attendees of MarTech’s virtual conference this March. As we’ve covered extensively at MarTech Today, agile marketing is a route many business are taking, and it works best when keeping the customer as the focus. For Murray, nimble data measurement and analytics strategies are also essential ...

Martech

Avaya | July 01, 2022

Avaya and its channel partners are embracing cloud 3.0 with new products that do not disrupt a user's existing systems, ranging from contact center apps to conversational AI software. Rather, Avaya provides customers with complementary tools, according to the company. On June 30, executives from Avaya presented products and a vision for their company at the Avaya Customer Experience Center in New York City. During ademonstration, an Avaya representative called a doctor&#...