Morsekode

MARKETING STRATEGY

CM Group | October 25, 2021

CM Group, a portfolio of martech companies focused on multichannel digital marketing, announced its merger with Cheetah Digital under the CM Group name. The merger expands and enhances both CM Group’s and Cheetah Digital’s ability to deliver innovative email, omnichannel, personalization, and loyalty solutions. The combined company will own a broad array of technologies referenced in the 2021 Gartner Magic Quadrant for Multichannel Marketing Hubs, which orchestrate marketer communica...

Facebook | March 30, 2020

With more people staying indoors for Covid-19, livestreamed programming has grown in popularity. As a result, Facebook has shifted its focus towards live streaming as COVID-19 lockdowns lead to increased demand. Read More

Instagram | January 20, 2020

Instagram started experimenting with hidden like counts back in April of the last year and since then it is one of the most talked-about development. Most people are confused about the reason Instagram is thinking of making this change whereas others have their own assumptions. To address this whole issue, Instagram VP Vishal Shah had a very interesting conversation with the social media industry commentator Matt Navarra. They not only explored the actual thinking of Instagram, the current proje...

DECK 7 | February 04, 2020

Being one of the best lead-gen service providers in San Diego, California, DECK 7 is more data-focused than ever. The brand has optimized its strategic marketing approach by scaling ABM in a number of effective ways. By combining its time-tested ABM framework with a strong data-driven approach, DECK 7 is empowering numerous brands in maximizing growth and driving actionable results. DECK 7’s ABM prowess is defined by its skilled team members and their advanced approach to B2B market...