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Alliance Data | April 14, 2016
Alliance Data Systems Corporation (NYSE: ADS), a leading global provider of data-driven marketing and loyalty solutions, announced that Precima, a consulting and analytics firm specializing in shopper insights and housed within its LoyaltyOne business, and U.K.-based Wm Morrison Supermarkets PLC (Morrisons) (LSE: MRW) signed a new multi-year agreement to use Precima's expertise in analyzing data and generating insights to improve customers' shopping trips....
Google | January 13, 2020
Google is finally ready to give Android users in EU the choice of alternative search engines but surprisingly it’s DuckDuckGo that has been regarded as the most preferred choice whereas Bing stood at last. From 1st March 2020, European Union citizens will get the advantage to choose one out of four search engines as their default (including Google). By doing so, they will not only see their selected choice for making searches in Chrome, but also through Android home screen search box and a...
Facebook | January 13, 2020
Facebook AI Research (FAIR) today said it’s open-sourcing wav2letter@anywhere, a deep learning-based inference framework that achieves fast performance for online automatic speech recognition in cloud or embedded edge environments. Wav2letter@anywhere is based on neural net-based language models wav2letter and wav2letter++, which upon its release in December 2018, FAIR called the fastest open source speech recognition system available. Automatic speech recognition, or ASR, is used to turn ...
Google | January 14, 2020
Google Ads is rolling out bid simulator support for the Target ROAS (return on ad spend) bid strategy, as well as a new budget simulator. This marks the first time bid simulator support has been available for a smart bidding campaign. Previously, bid simulators have only been available for campaigns using manual bidding or Target CPA. Bid simulators help advertisers understand their potential performance at different ad levels. The Target ROAS bid simulator shows the relationship between a ROAS ...
CONTENT MARKETING, MARKETING STRATEGY, MARKETING DATA
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