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Omni Channel Marketing

Hytera | November 02, 2022

Hytera Communications (SZSE: 002583), a leading global provider of professional communications technologies and solutions, launched its partner recruitment program opening to companies in countries of Asia and Africa. As a key player in the professional communications market, Hytera offers one of the most comprehensive product portfolios consisting of Digital Mobile Radio (DMR), Push-to-talk over Cellular (PoC), and Terrestrial Trunked Radio (TETRA) series radios, body cameras, an...

Avast | January 30, 2020

Jumpshot, a popular marketing analytics tool, will be shut down by parent company Avast following controversy over the unauthorized sale of user data. The decision to shut down Jumpshot comes after an investigation into its harvesting and selling of user data was published by Vice earlier this week. Vice reports that the data in question is highly sensitive and was supposed to remain confidential. Documents obtained by Vice reveal how the Avast antivirus program collects data from people who hav...

Martech

Affinitiv | January 27, 2022

Affinitiv, the leading provider of data-driven marketing and software solutions to the automotive market, launches its new all-in-one management console, DealerLens. The console enables Affinitiv clients to easily measure and benchmark results across multiple solutions, which allows dealerships to track productivity more effectively across all dealers within a group. Additionally, DealerLens provides dealerships with a high-level overview of the performance of each Affinitiv product they are usi...

Marketing Data

Entravision Communications Corporation | November 08, 2021

Entravision announced that it has acquired 365 Digital, a digital advertising solutions company headquartered in South Africa. This investment provides Entravision with a geographic foothold in Africa, as the Company looks to expand its breadth of digital services to new emerging markets. Headquartered in Cape Town, South Africa, 365 Digital maintains exclusive sales representations with TikTok, the leading destination for short-form mobile video and brand solutions, and Anzu, an ...