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MARKETING STRATEGY

Business Wire | April 21, 2022

Qumu Corporation a leading provider of cloud-based enterprise video technology, today announced it is joining forces with F33.ai to accelerate Qumu’s presence in the Google Cloud Marketplace. F33’s deep expertise in helping software companies deploy, market and grow Cloud Marketplace solutions will help drive greater awareness and consumption of Qumu’s Video Engagement Platform by enterprise customers across all industries. Qumu’s presence in the Google Clo...

MARTECH

Pipedrive | June 13, 2022

Pipedrive, a CRM software company, expanded its product suite with new marketing campaign management capabilities. Campaigns by Pipedrive is designed to bring sales and marketing into one revenue management platform so users can access every aspect of their email marketing campaigns in one location. This new functionality aims to provide businesses with full transparency across their sales and marketing teams for greater visibility into revenue, campaign data, pipelines, etc. Key ...

Clickz | March 16, 2020

Interteam Content Services' Dan Gerstenfeld illustrates how marketing budgets, allocated to industry events, are now transferred to online marketing in the wake of the Coronavirus outbreak. Recently, I met with a potential client, who expressed great disappointment over the last-minute cancellation of Mobile World Congress (MWC) 2020 in the wake of the Coronavirus (COVID-19) outbreak. The world largest cellular trade fair would have been the major industry event in which his company was plan...

HPE | June 29, 2020

Hewlett Packard Enterprise (HPE) has debuted a number of as-a-service offerings and initiatives to help partners expand revenue opportunities and accelerate delivery with its GreenLake cloud services and software platform. These new offerings are optimised for the edge, data centre and co-location facilities, the compamny says. Paul Hunter, HPE Worldwide head of Partner Sales says HPE GreenLake for Partners Programme offers the ability to add their own services with consumption off...