JV Commerce

MARKETING DATA

Cordial | December 02, 2021

Cordial, the leading cross-channel marketing platform, announced the mass market release of Architect, a major enhancement to its data platform. Architect allows marketers to create personalized marketing messages in more powerful ways than ever before by automating data imports, improving data quality by transforming it for marketing activation, using machine learning to automate messaging optimization, and by building the industry's most advanced predictive models for customer engagement.<...

CONTENT MARKETING

Inbox Mailers | July 02, 2021

Inbox Mailers declares a simple tool to get outsized outcomes in email advertising efforts. Low conveyance rates, open rate, and click-through are the main three factors for most email advertisers, and Inbox Mailers has found the arrangement: their triggered email tool uses endorser information to detect when a beneficiary is already active in their inbox, at which point the tool sends a new, pertinent message to capture their consideration. These ‘triggered sends’ are...

CHANNEL PARTNERSHIPS

Diginius | April 29, 2022

Diginius, a London-based SaaS technology company specialising in digital marketing and e-commerce solutions, today announced that it has been named Microsoft Advertising Global Channel Partner of the Year 2022. This distinguished accolade, which recognises excellence across the board as a Microsoft partner at a global level, builds on the title of Microsoft Europe Channel Partner of the Year 2021 awarded to Diginius earlier this year. Contributing to this recognitio...

CONTENT MARKETING

Marin Software | July 23, 2021

Marin Software, a global renowned company, provider of digital marketing software for performance-driven marketers and agencies, today declared that it has published three new customer case studies highlighting the assistances of using MarinOne across various marketing channels.Digital marketers are seeking the best performance from their marketing investment and the advanced bidding at the heart of conveying results. The MarinOne bidding algorithm can be used across channels, containing the lat...