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LinkedIn | January 13, 2020
LinkedIn is one of the leading professional social media platforms and has been becoming increasingly popular. The popularity is expected to grow and it is estimated that there will be 62.1 million LinkedIn users in the US, during 2020. The number is expected to grow even more in 2021, by 4.2% and reach 64.7 million. By the end of 2023, it is expected that LinkedIn will boast 68.8 million users. One-third of all social network users in the US are on LinkedIn and probably this will be the case ov...
CONTENT MARKETING
CapabilitySource | June 03, 2021
A new partnership between CapabilitySource and Welcome has created new opportunities to provide marketers with world-class work management, native in-app content creation, SEO optimization, metadata tracking, content analytics, and marketing innovation capabilities. Now marketers can optimize marketing operations in a way not possible before. Previously known as NewsCred, Welcome recently rebranded to expand beyond a content marketing platform to satisfy the needs of a broader mar...
CONTENT MARKETING, CRM
Census | January 19, 2023
Census, the Data Activation Platform leader, launched its Solutions Partner Program to assist agencies and service providers who want to support their clients to do more with data. The Data Activation Platform connects customer data from data warehouses to critical business tools. The Census Solution Partner Program will provide partner organizations access to dedicated resources across Census sales, marketing, and product teams. This will help the organizations build their businesses usi...
MARKETING DATA
Cordial | December 02, 2021
Cordial, the leading cross-channel marketing platform, announced the mass market release of Architect, a major enhancement to its data platform. Architect allows marketers to create personalized marketing messages in more powerful ways than ever before by automating data imports, improving data quality by transforming it for marketing activation, using machine learning to automate messaging optimization, and by building the industry's most advanced predictive models for customer engagement.<...
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