Influ2

Belkins
Influ2 is a VC-backed, Person-Based Marketing platform for B2B companies that addresses the fundamental orchestration dissonance between advertising activities and sales. It helps B2B marketers create meaningful relationships with customers that result in closed deals. With Influ2 each step of the customer journey (from top-of-the-funnel brand awareness and demand generation stages to sales and customer retention efforts) is fortified by personally targeted advertising.

C-Suite On Deck

Dmitri Lisitski, Co-founder and CEO of Influ2, has more than 15 years of experience in advertising, online media and e-commerce. He is a co-founder of BonusTec, an IT services company sold to GlobalLogic in 2006. D...

Events

Related News

MARKETING STRATEGY

INFLU2 RAISES $8M IN SERIES A TO BUILD COMPREHENSIVE BUYING GROUP MARKETING SOLUTION

Influ2 | October 27, 2021

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This financing enables Influ2 to help B2B marketers create even more effective campaigns through new capabilities that directly engage buying groups New York, New York-- Influ2, the first Person-Based Advertising (PBA) platform, today announced its Series A funding of $8 million, led by Rally Ventures...

Read More

DUCKDUCK GO BEATS MICROSOFT BING IN GOOGLE'S NEW ANDROID SEARCH ENGINE BALLOT

Google | January 13, 2020

news image

Google is finally ready to give Android users in EU the choice of alternative search engines but surprisingly it’s DuckDuckGo that has been regarded as the most preferred choice whereas Bing stood at last. From 1st March 2020, European Union citizens will get the advantage to choose one out of four search engines as their default (including Google). By doing so, they will not only see their selected choice for making searches in Chrome, but also through Android home screen search box and a...

Read More

FACEBOOK RELEASES LOW-LATENCY ONLINE SPEECH RECOGNITION FRAMEWORK

Facebook | January 13, 2020

news image

Facebook AI Research (FAIR) today said it’s open-sourcing wav2letter@anywhere, a deep learning-based inference framework that achieves fast performance for online automatic speech recognition in cloud or embedded edge environments. Wav2letter@anywhere is based on neural net-based language models wav2letter and wav2letter++, which upon its release in December 2018, FAIR called the fastest open source speech recognition system available. Automatic speech recognition, or ASR, is used to turn ...

Read More

GOOGLE ADS INTRODUCES BID SIMULATOR SUPPORT FOR SMART BIDDING

Google | January 14, 2020

news image

Google Ads is rolling out bid simulator support for the Target ROAS (return on ad spend) bid strategy, as well as a new budget simulator. This marks the first time bid simulator support has been available for a smart bidding campaign. Previously, bid simulators have only been available for campaigns using manual bidding or Target CPA. Bid simulators help advertisers understand their potential performance at different ad levels. The Target ROAS bid simulator shows the relationship between a ROAS ...

Read More
news image

MARKETING STRATEGY

INFLU2 RAISES $8M IN SERIES A TO BUILD COMPREHENSIVE BUYING GROUP MARKETING SOLUTION

Influ2 | October 27, 2021

This financing enables Influ2 to help B2B marketers create even more effective campaigns through new capabilities that directly engage buying groups New York, New York-- Influ2, the first Person-Based Advertising (PBA) platform, today announced its Series A funding of $8 million, led by Rally Ventures...

Read More
news image

DUCKDUCK GO BEATS MICROSOFT BING IN GOOGLE'S NEW ANDROID SEARCH ENGINE BALLOT

Google | January 13, 2020

Google is finally ready to give Android users in EU the choice of alternative search engines but surprisingly it’s DuckDuckGo that has been regarded as the most preferred choice whereas Bing stood at last. From 1st March 2020, European Union citizens will get the advantage to choose one out of four search engines as their default (including Google). By doing so, they will not only see their selected choice for making searches in Chrome, but also through Android home screen search box and a...

Read More
news image

FACEBOOK RELEASES LOW-LATENCY ONLINE SPEECH RECOGNITION FRAMEWORK

Facebook | January 13, 2020

Facebook AI Research (FAIR) today said it’s open-sourcing wav2letter@anywhere, a deep learning-based inference framework that achieves fast performance for online automatic speech recognition in cloud or embedded edge environments. Wav2letter@anywhere is based on neural net-based language models wav2letter and wav2letter++, which upon its release in December 2018, FAIR called the fastest open source speech recognition system available. Automatic speech recognition, or ASR, is used to turn ...

Read More
news image

GOOGLE ADS INTRODUCES BID SIMULATOR SUPPORT FOR SMART BIDDING

Google | January 14, 2020

Google Ads is rolling out bid simulator support for the Target ROAS (return on ad spend) bid strategy, as well as a new budget simulator. This marks the first time bid simulator support has been available for a smart bidding campaign. Previously, bid simulators have only been available for campaigns using manual bidding or Target CPA. Bid simulators help advertisers understand their potential performance at different ad levels. The Target ROAS bid simulator shows the relationship between a ROAS ...

Read More

Resources

Events

C-Suite On Deck

Dmitri Lisitski, Co-founder and CEO of Influ2, has more than 15 years of experience in advertising, online media and e-commerce. He is a co-founder of BonusTec, an IT services company sold to GlobalLogic in 2006. D...