IF marketing & advertising

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We are IF marketing & advertising, a full-service advertising agency outside Austin, TX. Our work includes brand identity, web design, print, interactive and multimedia campaigns. IF stands behind our proven marketing and advertising services with accountability and measured results.

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CONTENT MARKETING

MARKETING 360® RELEASES MEDICAL PRACTICE CASE STUDY

Marketing 360 | June 30, 2021

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Medical practices are not continually thinking about advertising. However, with the plenitude of options accessible for imminent patients, advertising for medical practices is a higher priority than ever before. Using a multi-channel approach for promoting and publicizing can demonstrate to amplify results, ain this case study, one medical practice did exactly that. With the assistance of their Marketing 360® Success Manager and Content Marketing Strategist, plus an aggressive budget, they h...

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MARKETING STRATEGY

OPTIMAD MEDIA ACQUIRES A MAJORITY STAKE IN DSPOLITICAL AND UNTU CREATING LEADING PERFORMANCE MARKETING SOLUTIONS PLATFORM

Optimad Media | October 13, 2021

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Optimad Media, a leading, Los Angeles-based, performance marketing solutions provider serving customers across the Consumer Packaged Goods (CPG) and Film & Entertainment segments, announced today it has acquired majority stakes in digital advertising firm DSPolitical and UNTU, a healthcare media, data and technology company. These investments seek to enable the combined entity to further grow its footprint in the growing performance marketing industry as the company expands its data and tech...

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REUTERS EVENTS LAUNCHES STRATEGIC MARKETING USA SETTING THE FUTURE OF MARKETING

Reuters Events News | July 14, 2020

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Reuters Events are making waves in the virtual events space with their newest board level meeting uniting the world’s most influential CMOs to set benchmarks, showcase innovation, and map the future of marketing. With a huge focus on interactivity, this meeting is set to be a 2020 must-attend. Reuters Events have launched Strategic Marketing USA (Nov 5-6, Online & On-Demand), another edition to their strategic series of board level meetings. Rather than discussing the ho...

Read More

MARKETING STRATEGY

LITMUS ANNOUNCES ACQUISITION OF CONTENT AUTOMATION PLATFORM KICKDYNAMIC

Litmus | November 15, 2021

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Litmus, a leader in email marketing, announced the acquisition of Kickdynamic, an AI-driven content automation solution. With its acquisition, Litmus expands its portfolio of email marketing solutions to include Kickdynamic's dynamic content automation and AI-driven product recommendations. Highly targeted and personalized marketing initiatives and programs are critical to revenue generation. According to Epsilon, 80% of customers are more likely to make a purchase from a bran...

Read More
news image

CONTENT MARKETING

MARKETING 360® RELEASES MEDICAL PRACTICE CASE STUDY

Marketing 360 | June 30, 2021

Medical practices are not continually thinking about advertising. However, with the plenitude of options accessible for imminent patients, advertising for medical practices is a higher priority than ever before. Using a multi-channel approach for promoting and publicizing can demonstrate to amplify results, ain this case study, one medical practice did exactly that. With the assistance of their Marketing 360® Success Manager and Content Marketing Strategist, plus an aggressive budget, they h...

Read More
news image

MARKETING STRATEGY

OPTIMAD MEDIA ACQUIRES A MAJORITY STAKE IN DSPOLITICAL AND UNTU CREATING LEADING PERFORMANCE MARKETING SOLUTIONS PLATFORM

Optimad Media | October 13, 2021

Optimad Media, a leading, Los Angeles-based, performance marketing solutions provider serving customers across the Consumer Packaged Goods (CPG) and Film & Entertainment segments, announced today it has acquired majority stakes in digital advertising firm DSPolitical and UNTU, a healthcare media, data and technology company. These investments seek to enable the combined entity to further grow its footprint in the growing performance marketing industry as the company expands its data and tech...

Read More
news image

REUTERS EVENTS LAUNCHES STRATEGIC MARKETING USA SETTING THE FUTURE OF MARKETING

Reuters Events News | July 14, 2020

Reuters Events are making waves in the virtual events space with their newest board level meeting uniting the world’s most influential CMOs to set benchmarks, showcase innovation, and map the future of marketing. With a huge focus on interactivity, this meeting is set to be a 2020 must-attend. Reuters Events have launched Strategic Marketing USA (Nov 5-6, Online & On-Demand), another edition to their strategic series of board level meetings. Rather than discussing the ho...

Read More
news image

MARKETING STRATEGY

LITMUS ANNOUNCES ACQUISITION OF CONTENT AUTOMATION PLATFORM KICKDYNAMIC

Litmus | November 15, 2021

Litmus, a leader in email marketing, announced the acquisition of Kickdynamic, an AI-driven content automation solution. With its acquisition, Litmus expands its portfolio of email marketing solutions to include Kickdynamic's dynamic content automation and AI-driven product recommendations. Highly targeted and personalized marketing initiatives and programs are critical to revenue generation. According to Epsilon, 80% of customers are more likely to make a purchase from a bran...

Read More