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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Google | February 05, 2020
Google Chrome’s built-in ad blocker will now block “annoying” and “intrusive” ads that run before and during videos. Google blocks ads in Chrome according to what the Coalition for Better Ads considers to be particularly disruptive. Today, the Coalition’s Better Ads Standards have been updated to include a new set of standards for ads shown within videos. Based on research from 45,000 consumers worldwide, the following three ad experiences were determined to b...
YouTube | March 04, 2020
YouTube is upgrading its analytics capabilities, allowing creators to compare multiple metrics side-by-side for the first time. This update specifically pertains to data in the ‘deep dive’ section of the YouTube analytics dashboard. The ‘deep dive’ section appears after clicking on “see more” next to any of the metrics on the overview screen....
Mapp | June 11, 2020
Mapp, the insight-led customer engagement platform, has launched a Digital Marketing Playbook, providing marketers and agencies with 100 tactics to improve their digital marketing to increase engagement and grow revenue.
The Digital Marketing Playbook launches today as an interactive tool, which is freely available. It provides straight-forward and easy-to-implement digital marketing tactics that are proven to deliver results. A wide range of measures to increase sustainable customer enga...
Marketing 360 | December 07, 2021
Gone are the days of content marketing strategies that encompass only website content. To win in content marketing, multi-channel content marketing is the answer. Creating content on your website, social media, and beyond can increase visibility, build trust with potential customers, and drive high quality leads. And that's just what one local surrogacy clinic did.
In this case study, Marketing 360 shares how a local surrogacy clinic drove visibility and leads with multi-chann...
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