iBoss Advertising

CONTENT MARKETING

Crowd Content | December 15, 2021

Crowd Content Media, a company that helps businesses create content at any scale, is pleased to launch its new subject matter expert (SME) network and accompanying SME review service aimed at helping marketers create expert-level content at any scale. We've heard our clients, who are some of the web's most talented marketers, loud and clear - they need expert level content to rank well in Google and impress their readers. That can be really challengin...

LinkedIn | February 12, 2020

LinkedIn rolled out several new features for Sales Navigator on Wednesday to make it easier to add leads from the sales prospecting platform to Salesforce, share content within a Sales Navigator account, get alerts when a company account shows signs of growth and more. New process for adding leads to Salesforce. Sales Navigator users can now add contacts to their Salesforce accounts without having to switch between the two platforms. With a “click-of-a-button,” users that have...

MARTECH

Persado | October 06, 2022

Persado, the Motivation Artificial Intelligence (AI) company that drives personalized communications at scale, announced its Motivation AI API, which gives partners access to the industry’s only transformer model that has been trained for over a decade on more than 100 billion digital impressions and consumer communications. The Persado Motivation AI Platform produces behavior-driving language to increase customer engagement and business results—generating more than $1.5B...

CONTENT MARKETING

The Meta Branded Content Project | November 16, 2021

The Meta Branded Content Project, which helps facilitate growth, engagement and success for local media publishers, announced $1 million in funding to help continue the project's initiatives for an additional two years. This round of funding will be the third from the Facebook Journalism Project, which contributed $1 million for 2019-2020 and $850,000 for 2021. Launched in March 2019 as the Branded Content Project and recently rebranded under the Meta name, the Meta Branded Co...