HighLevel

TheCustomer | July 22, 2020

The brand engagements we choose to share are dependent on a number of key motivational factors. In the same way some marketers simply wished their efforts would “go viral” for a while, asking people to share something without a proper understanding of human motivation, is little more than wishful thinking. You’ve just downloaded a new app and have been asked to ‘invite your friends’, do you do it? You’ve been awarded a ‘badge’ for si...

Visibility | August 03, 2020

26% of Top 50 Brands Are New To Brand Keys’ Loyalty Leaders List: Clorox, Netflix, Zoom, Domino’s, Purell, and Campbell’s Join COVID-19 Strikes Out Sports Brands NEW YORK, NY August 3, 2020 – The 18th annual Bran...

Blueshift | March 26, 2020

AI-powered Channel Engagement Scores help marketers identify channels with high engagement and deliver meaningful messages throughout the customer journey. With Blueshift's patented AI running in the background, Cha...

MARKETING STRATEGY

Omnicom Media Group | October 07, 2021

Omnicom Media Group (OMG), a subsidiary of Omnicom Group (NYSE: OMC), today announced it has acquired Jump 450 Media, a performance marketing agency focused on customer acquisition for brands across the digital ecosystem. Jump 450 Media leverages algorithmic scaling strategies, rapid creative testing, and robust data analytics to optimize digital media spend and drive customer acquisition for high-growth and enterprise clients in industries such as consumer, health and wellness, g...