Grey West

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Grey West is an ideas company on a mission to make the world’s most ambitious brands play a meaningful role in culture. Based in Los Angeles and San Francisco, we sit at the epicenter of pop culture, entertainment, technology, and innovation, which inspires us to reimagine advertising as we know it and push the boundaries of the industry.

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FACEBOOK SUES NAMECHEAP OVER CYBERSQUATTING

Facebook | March 06, 2020

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Facebook filed a lawsuit against domain name registrar, Namecheap and Whoisguard. Facebook accused them of not cooperating over domains that infringed Facebook trademarks. Namecheap accused Facebook of attacking customer rights to privacy and due process. Facebook claimed that numerous domains were registered with the Namecheap affiliated company Whoisguard that resembled the domains of Facebook related sites....

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Channel Partnerships

FUTURE TODAY PARTNERS WITH YOUTUBE SENSATION BRAT TV

Future Today | January 25, 2022

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Future Today has partnered with Brat TV, one of YouTube’s most viewed content creators. They have launched a dedicated AVOD channel that features Brat TV’s popular video series for teenage audiences. Brat TV was launched in 2017 and has already garnered more than 1.6 billion views on YouTube. This AVOD channel is free on Roku and Fire TV and offers 85 hours of original programming, including Chicken Girls starring Hayden Summerall, Annie LeBlanc, and Brooke Butler. It ...

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Channel Partnerships

ZIFT SOLUTIONS INTRODUCES ZIFTONE FOR ECOSYSTEMS TO POWER THE NEXT GENERATION OF CHANNEL PROGRAMS

Zift Solutions | October 18, 2022

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Zift Solutions, a leading provider of Partner Relationship Management (PRM) and Through-Channel Marketing Automation (TCMA) software, today announced ZiftONE for Ecosystems, a new package to power channel partner program ecosystems. ZiftONE for Ecosystems includes all of the existing features of ZiftONE, including its market-leading through-partner marketing automation suite. These, combined with a new set of features, are designed to work together to improve partner collaboration...

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GOOGLE ADS MAKES IT EASIER TO REVIEW A CAMPAIGN’S CHANGE HISTORY

Google | February 13, 2020

news image

An update to Google Ads will make it easier to determine how campaign changes impact ad performance. Going forward, advertisers will be able to view campaign changes annotated in their performance charts. Previously, it wasn’t as easy to review change history alongside reporting data. Now, with the data being shown on one screen, advertisers can better understand the impact of specific changes on their campaign performance....

Read More
news image

FACEBOOK SUES NAMECHEAP OVER CYBERSQUATTING

Facebook | March 06, 2020

Facebook filed a lawsuit against domain name registrar, Namecheap and Whoisguard. Facebook accused them of not cooperating over domains that infringed Facebook trademarks. Namecheap accused Facebook of attacking customer rights to privacy and due process. Facebook claimed that numerous domains were registered with the Namecheap affiliated company Whoisguard that resembled the domains of Facebook related sites....

Read More
news image

Channel Partnerships

FUTURE TODAY PARTNERS WITH YOUTUBE SENSATION BRAT TV

Future Today | January 25, 2022

Future Today has partnered with Brat TV, one of YouTube’s most viewed content creators. They have launched a dedicated AVOD channel that features Brat TV’s popular video series for teenage audiences. Brat TV was launched in 2017 and has already garnered more than 1.6 billion views on YouTube. This AVOD channel is free on Roku and Fire TV and offers 85 hours of original programming, including Chicken Girls starring Hayden Summerall, Annie LeBlanc, and Brooke Butler. It ...

Read More
news image

Channel Partnerships

ZIFT SOLUTIONS INTRODUCES ZIFTONE FOR ECOSYSTEMS TO POWER THE NEXT GENERATION OF CHANNEL PROGRAMS

Zift Solutions | October 18, 2022

Zift Solutions, a leading provider of Partner Relationship Management (PRM) and Through-Channel Marketing Automation (TCMA) software, today announced ZiftONE for Ecosystems, a new package to power channel partner program ecosystems. ZiftONE for Ecosystems includes all of the existing features of ZiftONE, including its market-leading through-partner marketing automation suite. These, combined with a new set of features, are designed to work together to improve partner collaboration...

Read More
news image

GOOGLE ADS MAKES IT EASIER TO REVIEW A CAMPAIGN’S CHANGE HISTORY

Google | February 13, 2020

An update to Google Ads will make it easier to determine how campaign changes impact ad performance. Going forward, advertisers will be able to view campaign changes annotated in their performance charts. Previously, it wasn’t as easy to review change history alongside reporting data. Now, with the data being shown on one screen, advertisers can better understand the impact of specific changes on their campaign performance....

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us