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MARKETING STRATEGY

Influential | October 30, 2020

Triller, an AI-powered music video app that allows users to create professional-looking videos in a matter of seconds, has selected another AI-powered company, Influential, a social data and conversion technology, as its influencer measurement and social data partner. This first-to-market partnership for Triller is part of an ongoing effort to increase revenue, content creation, and social measurement, utilizing Influential's paid media campaigns, influencer network, and IBM Watson-powered t...

OMNI CHANNEL MARKETING

Amsive | December 14, 2021

Amsive, a leading data-centric, omnichannel marketing agency, announced it has completed the acquisition of iFuel Interactive, a full-service advertising and web development agency located in New York. iFuel Interactive will be joining Amsive's digital arm, Amsive Digital, adding deeper traditional and digital creative capabilities, media planning expertise and robust eCommerce web development services. We're excited about this continuing investment t...

Google | March 26, 2020

Google is providing guidance to businesses who wish to pause their online activity as the coronavirus pandemic continues to grow. These recommendations are geared toward helping businesses pause online activity while minimizing the impact on search rankings. Google says this advice is applicable to any business with an online presence, though it’s especially relevant for those who have temporarily stopped offering products or services online....

DECK 7 | January 20, 2020

DECK 7 Inc., a top lead generation company based in San Diego, California, has gone beyond its peers and competitors in their digital marketing efforts for 2020. An esteemed digital marketing and media company, known for executing campaign management and content services to its clients and partners worldwide, DECK 7 has built a comprehensive system to track buyers and influencers, build behavioral models, and putting all the vast intelligence it generates into the hands of its marketing partners...